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Hi there, I’m Erica Esposito, a Marketing and Social Media Professional specializing in building online communities, boosting engagement, and turning content into measurable growth. I partner with coaches, small businesses, and teams to craft educational and promotional content that resonates with audiences and supports business goals. Whether I’m leading cross-functional content teams, producing multimedia assets, or optimizing campaigns for platform-specific best practices, I bring creativity, data-driven thinking, and a collaborative mindset to every project. I’m passionate about storytelling that informs, inspires, and drives results.…Hi there, I’m Erica Esposito, a Marketing and Social Media Professional specializing in building online communities, boosting engagement, and turning content into measurable growth. I partner with coaches, small businesses, and teams to craft educational and promotional content that resonates with audiences and supports business goals. Whether I’m leading cross-functional content teams, producing multimedia assets, or optimizing campaigns for platform-specific best practices, I bring creativity, data-driven thinking, and a collaborative mindset to every project. I’m passionate about storytelling that informs, inspires, and drives results.

Erica Esposito

Social Media Manager, Content Creator, Marketing Strategist, +2

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Hi there, I’m Erica Esposito, a Marketing and Social Media Professional specializing in building online communities, boosting engagement, and turning content into measurable growth. I partner with coaches, small businesses, and teams to craft educational and promotional content that resonates with audiences and supports business goals. Whether I’m leading cross-functional content teams, producing multimedia assets, or optimizing campaigns for platform-specific best practices, I bring creativity, data-driven thinking, and a collaborative mindset to every project. I’m passionate about storytelling that informs, inspires, and drives results.…Hi there, I’m Erica Esposito, a Marketing and Social Media Professional specializing in building online communities, boosting engagement, and turning content into measurable growth. I partner with coaches, small businesses, and teams to craft educational and promotional content that resonates with audiences and supports business goals. Whether I’m leading cross-functional content teams, producing multimedia assets, or optimizing campaigns for platform-specific best practices, I bring creativity, data-driven thinking, and a collaborative mindset to every project. I’m passionate about storytelling that informs, inspires, and drives results.

Available to hire

Hi there, I’m Erica Esposito, a Marketing and Social Media Professional specializing in building online communities, boosting engagement, and turning content into measurable growth. I partner with coaches, small businesses, and teams to craft educational and promotional content that resonates with audiences and supports business goals.

Whether I’m leading cross-functional content teams, producing multimedia assets, or optimizing campaigns for platform-specific best practices, I bring creativity, data-driven thinking, and a collaborative mindset to every project. I’m passionate about storytelling that informs, inspires, and drives results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Brand Manager - Organic Growth & Engagement at The Child Care Success Company

August 1, 2024 - Present

Lead content creation and management for social media platforms including Facebook, LinkedIn, Instagram, and YouTube, focusing on audience engagement and brand growth. Produce and edit multimedia content (videos, graphics, written posts); coordinate podcast production by organizing guest bookings, show logistics, and content delivery. Collaborate with coaches and cross-functional teams to develop educational, promotional, and thought-leadership content that supports business objectives and enhances brand visibility.

Social Media Manager at Freelance

February 1, 2023 - August 1, 2024

Planned, created, and scheduled engaging content across Instagram, Facebook, and other social media platforms to grow brand awareness and drive engagement. Managed multiple social media calendars; tracked key metrics (reach, impressions, engagement rate, click-through rate) to refine content strategies. Wrote compelling captions, created branded graphics, and repurposed content; conducted competitor research and trend analysis. Designed and maintained WordPress and Wix websites with SEO-friendly copy.

Social Media Manager at Kitay Law Offices

May 1, 2022 - February 1, 2023

Managed social media strategies across Facebook, Instagram, YouTube, TikTok; produced and edited multimedia content, including videos and infographics; developed content calendars; analyzed metrics to optimize content strategy, increasing online visibility and client interaction.