Hi, I’m Anna Karachaliou, a marketing and customer service professional with a solid track record in store operations, e-commerce, and client relations. I’ve led daily store activities at Decathlon and driven KPI improvements, NPS ratings, and seamless B2B support, while coordinating cross-functional teams in fast-paced retail settings. I’m passionate about creating engaging content and optimizing customer experiences across online and offline channels. I’m a quick learner with a proactive approach to new systems and processes, a strong problem-solver under pressure, and a commitment to continuous professional development. I enjoy collaborating across marketing, sales, and service teams, turning data into insights, and delivering customer-centric experiences online and offline.

Anna Karachaliou

Hi, I’m Anna Karachaliou, a marketing and customer service professional with a solid track record in store operations, e-commerce, and client relations. I’ve led daily store activities at Decathlon and driven KPI improvements, NPS ratings, and seamless B2B support, while coordinating cross-functional teams in fast-paced retail settings. I’m passionate about creating engaging content and optimizing customer experiences across online and offline channels. I’m a quick learner with a proactive approach to new systems and processes, a strong problem-solver under pressure, and a commitment to continuous professional development. I enjoy collaborating across marketing, sales, and service teams, turning data into insights, and delivering customer-centric experiences online and offline.

Available to hire

Hi, I’m Anna Karachaliou, a marketing and customer service professional with a solid track record in store operations, e-commerce, and client relations. I’ve led daily store activities at Decathlon and driven KPI improvements, NPS ratings, and seamless B2B support, while coordinating cross-functional teams in fast-paced retail settings. I’m passionate about creating engaging content and optimizing customer experiences across online and offline channels.
I’m a quick learner with a proactive approach to new systems and processes, a strong problem-solver under pressure, and a commitment to continuous professional development. I enjoy collaborating across marketing, sales, and service teams, turning data into insights, and delivering customer-centric experiences online and offline.

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Work Experience

Store Manager at Decathlon
August 1, 2022 - February 1, 2025
Led daily store operations and managed shift responsibilities, ensuring smooth team coordination. Served as team captain, supervising and supporting store activities during shifts. Monitored and analyzed KPIs to drive sales and department performance. Managed Net Promoter Score (NPS) and customer feedback to improve the customer experience. Handled Google Reviews with customer-focused responses. Coordinated seasonal store transitions (winter to summer layouts). Delivered 'How to Sell' training to team members. Managed B2B customer relationships and corporate client support. Sports leader with a focus on store excellence.
Customer Service & E-commerce Operations at Decathlon
March 1, 2025 - January 1, 2026
Led high-volume customer communications (50–70 tickets daily) via email, live chat, and social media. Maintained response times within a 24-hour SLA while ensuring high-quality customer support. Handled end-to-end order processing via Square, including changes, cancellations, and refunds. Coordinated returns and refund processes to ensure accuracy and customer satisfaction. Communicated daily with logistics partners and transport companies to resolve delivery issues. Collaborated with the accounting department for invoice retrieval and financial clarification. Used Excel for data management and operational analysis. Prepared pro forma invoices for B2B clients. Served as a sports leader, supporting store operations and customer experience.
Customer Service Support at JYSK
February 1, 2026 - Present
Provided direct customer support and product recommendations, contributing to in-store and online customer experience. Supported store operations and helped maintain high service standards during shifts.

Education

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Qualifications

Bachelor in Marketing Management
October 1, 2022 - June 1, 2025

Industry Experience

Retail, Software & Internet, Media & Entertainment, Consumer Goods, Professional Services

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