I'm a passionate marketing specialist with over two years of experience driving product launch strategies and demand generation campaigns across various sectors. Based in Singapore, I have worked on exciting projects that have not only challenged me but also helped me grow and develop my skills in understanding consumer behavior and market dynamics. I thrive in collaborative environments and enjoy taking on new challenges that push my creative boundaries. My journey influences my marketing approach, and I'm eager to continue making an impact in the industry.

Darshika Goyal

I'm a passionate marketing specialist with over two years of experience driving product launch strategies and demand generation campaigns across various sectors. Based in Singapore, I have worked on exciting projects that have not only challenged me but also helped me grow and develop my skills in understanding consumer behavior and market dynamics. I thrive in collaborative environments and enjoy taking on new challenges that push my creative boundaries. My journey influences my marketing approach, and I'm eager to continue making an impact in the industry.

Available to hire

I’m a passionate marketing specialist with over two years of experience driving product launch strategies and demand generation campaigns across various sectors. Based in Singapore, I have worked on exciting projects that have not only challenged me but also helped me grow and develop my skills in understanding consumer behavior and market dynamics. I thrive in collaborative environments and enjoy taking on new challenges that push my creative boundaries. My journey influences my marketing approach, and I’m eager to continue making an impact in the industry.

See more

Language

English
Fluent
Hindi
Advanced

Work Experience

Senior Digital Marketing & UX Specialist at Titan Company Ltd (Tata Group)
September 1, 2023 - June 30, 2025
Led go-to-market strategies for new smart wearable features, achieving 15% uplift in product adoption and 10% retention improvement. Translated consumer insights into effective campaign narratives and assets, generating a 25% increase in user interaction.
Design Intern at Titan Company Ltd (Tata Group)
January 1, 2023 - June 30, 2023
Executed end-to-end go-to-market strategy for a Gen-Z bag collection, resulting in a 20% sales increase within the first month, while maintaining consistent brand messaging across digital platforms.

Education

Masters in Marketing Science at Nanyang Business School, Nanyang Technological University
July 1, 2025 - May 31, 2026
Bachelor of Design at National Institute of Fashion Technology
July 1, 2019 - June 30, 2023
Masters in Marketing Science at Nanyang Business School, Nanyang Technological University
July 1, 2025 - May 1, 2026
Bachelor of Design at National Institute of Fashion Technology
July 1, 2019 - June 1, 2023

Qualifications

Google Data Analytics Professional Certificate
January 1, 2023 - June 14, 2026
Product Management (IBM)
January 1, 2023 - June 14, 2026
Google Data Analytics Professional Certificate
January 11, 2030 - June 14, 2026
Product Management (IBM)
January 11, 2030 - June 14, 2026

Industry Experience

Consumer Goods, Software & Internet, Media & Entertainment