Hello! I'm Abinde Oluwatosin, a strategic Social Media & Communications Manager with 4+ years of experience leading digital engagement initiatives, building thriving online communities, and developing content strategies that drive business growth. I have successfully grown social media audiences by over 150% and led integrated campaigns that strengthen brand trust and engagement. I love storytelling, community insights, and data-driven analytics to create meaningful connections between brands and audiences. I collaborate with sales, academic, and creative teams to ensure consistent messaging, plan educational and promotional content calendars, and coordinate webinars and alumni spotlights that boost engagement and lead generation.

Abinde Oluwatosin

Hello! I'm Abinde Oluwatosin, a strategic Social Media & Communications Manager with 4+ years of experience leading digital engagement initiatives, building thriving online communities, and developing content strategies that drive business growth. I have successfully grown social media audiences by over 150% and led integrated campaigns that strengthen brand trust and engagement. I love storytelling, community insights, and data-driven analytics to create meaningful connections between brands and audiences. I collaborate with sales, academic, and creative teams to ensure consistent messaging, plan educational and promotional content calendars, and coordinate webinars and alumni spotlights that boost engagement and lead generation.

Available to hire

Hello! I’m Abinde Oluwatosin, a strategic Social Media & Communications Manager with 4+ years of experience leading digital engagement initiatives, building thriving online communities, and developing content strategies that drive business growth. I have successfully grown social media audiences by over 150% and led integrated campaigns that strengthen brand trust and engagement.

I love storytelling, community insights, and data-driven analytics to create meaningful connections between brands and audiences. I collaborate with sales, academic, and creative teams to ensure consistent messaging, plan educational and promotional content calendars, and coordinate webinars and alumni spotlights that boost engagement and lead generation.

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Language

English
Fluent

Work Experience

Social Media & Community Manager at Independent / Client projects (Self-employed)
December 2, 2021 - Present
Designed and executed integrated brand campaigns and community-led engagement strategies across multiple platforms (Instagram, Facebook, WhatsApp, and more). Built content calendars, coordinated webinars and student-alumni initiatives, and drove lead generation through email marketing and CRM workflows. Collaborated with sales, academic, and creative teams to ensure consistent messaging and campaign execution, including live brand activations.

Education

MBA (Master of Business Administration) at University of Lagos
January 11, 2030 - June 14, 2026

Qualifications

Brand Management (CourseRa)
January 1, 2024 - June 14, 2026
SEO Optimization (HubSpot)
January 1, 2024 - June 14, 2026
Measure and Optimize Social Media Marketing Campaigns (CourseRa)
January 1, 2023 - June 14, 2026
Fundamentals of Social Media Advertising (CourseRa)
January 1, 2023 - June 14, 2026
Fundamentals of Digital Marketing (Google Skills for Africa)
January 1, 2021 - June 14, 2026

Industry Experience

Media & Entertainment, Professional Services, Education