Hello, I’m Smriti Bajaj. I’m a performance marketing professional with 5+ years of experience delivering measurable growth for UK and US brands through paid media strategies. I specialize in planning and executing multi-channel campaigns across Google Ads, Microsoft Ads, SA360, and HubSpot, consistently driving ROI and ROAS for e-commerce clients. I enjoy collaborating with cross-functional teams to optimize account structures, craft compelling copy, and translate data into actionable insights. When I’m not optimizing campaigns, I’m building brand value through content and strategic marketing initiatives, with a focus on scalable growth, training internal teams, and delivering clear, data-driven results for complex marketing programs.

Smriti Bajaj

Hello, I’m Smriti Bajaj. I’m a performance marketing professional with 5+ years of experience delivering measurable growth for UK and US brands through paid media strategies. I specialize in planning and executing multi-channel campaigns across Google Ads, Microsoft Ads, SA360, and HubSpot, consistently driving ROI and ROAS for e-commerce clients. I enjoy collaborating with cross-functional teams to optimize account structures, craft compelling copy, and translate data into actionable insights. When I’m not optimizing campaigns, I’m building brand value through content and strategic marketing initiatives, with a focus on scalable growth, training internal teams, and delivering clear, data-driven results for complex marketing programs.

Available to hire

Hello, I’m Smriti Bajaj. I’m a performance marketing professional with 5+ years of experience delivering measurable growth for UK and US brands through paid media strategies. I specialize in planning and executing multi-channel campaigns across Google Ads, Microsoft Ads, SA360, and HubSpot, consistently driving ROI and ROAS for e-commerce clients. I enjoy collaborating with cross-functional teams to optimize account structures, craft compelling copy, and translate data into actionable insights.

When I’m not optimizing campaigns, I’m building brand value through content and strategic marketing initiatives, with a focus on scalable growth, training internal teams, and delivering clear, data-driven results for complex marketing programs.

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Language

English
Fluent
Hindi
Advanced

Work Experience

Add your work experience history here.

Education

Master of Science (MSc) in Business Analytics at University of Surrey
January 1, 2021 - December 31, 2022
Bachelor of Economics at Guru Gobind Singh Indraprastha University
January 11, 2030 - June 15, 2026

Qualifications

Google Ads Specialist
January 11, 2030 - June 15, 2026
GA4 Certification
January 11, 2030 - June 15, 2026
PMax & LSA Campaign Certification
January 11, 2030 - June 15, 2026
HubSpot Certification
January 11, 2030 - June 15, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet