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I’m a product-focused UI/UX designer with 5+ years shaping SaaS, ERP, and consumer apps into seamless digital journeys. I specialize in design systems and research-led prototyping, delivering solutions that cut onboarding time by 40%, reduced dev rework by 35%, and improved adoption for 10,000+ users. I thrive on collaborating with cross-functional teams to align design with business goals and scale systems across platforms. Currently, I lead cross-platform design at Churchfield Home Services, driving ERP, customer apps, and brand identity. I’ve scaled a company-wide design system, conducted usability testing, and partnered with PMs and engineers to ensure cohesive experiences and measurable business impact.…I’m a product-focused UI/UX designer with 5+ years shaping SaaS, ERP, and consumer apps into seamless digital journeys. I specialize in design systems and research-led prototyping, delivering solutions that cut onboarding time by 40%, reduced dev rework by 35%, and improved adoption for 10,000+ users. I thrive on collaborating with cross-functional teams to align design with business goals and scale systems across platforms. Currently, I lead cross-platform design at Churchfield Home Services, driving ERP, customer apps, and brand identity. I’ve scaled a company-wide design system, conducted usability testing, and partnered with PMs and engineers to ensure cohesive experiences and measurable business impact.

Al helal jehad

Product Designer, UI Designer, Designer, +2

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I’m a product-focused UI/UX designer with 5+ years shaping SaaS, ERP, and consumer apps into seamless digital journeys. I specialize in design systems and research-led prototyping, delivering solutions that cut onboarding time by 40%, reduced dev rework by 35%, and improved adoption for 10,000+ users. I thrive on collaborating with cross-functional teams to align design with business goals and scale systems across platforms. Currently, I lead cross-platform design at Churchfield Home Services, driving ERP, customer apps, and brand identity. I’ve scaled a company-wide design system, conducted usability testing, and partnered with PMs and engineers to ensure cohesive experiences and measurable business impact.…I’m a product-focused UI/UX designer with 5+ years shaping SaaS, ERP, and consumer apps into seamless digital journeys. I specialize in design systems and research-led prototyping, delivering solutions that cut onboarding time by 40%, reduced dev rework by 35%, and improved adoption for 10,000+ users. I thrive on collaborating with cross-functional teams to align design with business goals and scale systems across platforms. Currently, I lead cross-platform design at Churchfield Home Services, driving ERP, customer apps, and brand identity. I’ve scaled a company-wide design system, conducted usability testing, and partnered with PMs and engineers to ensure cohesive experiences and measurable business impact.

Available to hire

I’m a product-focused UI/UX designer with 5+ years shaping SaaS, ERP, and consumer apps into seamless digital journeys. I specialize in design systems and research-led prototyping, delivering solutions that cut onboarding time by 40%, reduced dev rework by 35%, and improved adoption for 10,000+ users. I thrive on collaborating with cross-functional teams to align design with business goals and scale systems across platforms.

Currently, I lead cross-platform design at Churchfield Home Services, driving ERP, customer apps, and brand identity. I’ve scaled a company-wide design system, conducted usability testing, and partnered with PMs and engineers to ensure cohesive experiences and measurable business impact.

Skills

Product Design

Branding

Experience Level

Expert

Product Design

Expert

Branding

Expert

Language

English

Fluent

Work Experience

Sr. UI UX Designer, Product Design at Churchfield Home Services

December 1, 2023 - Present

Transitioned into a senior role, overseeing cross-platform design strategy across ERP, customer apps, and CHS websites. Introduced and scaled the first company-wide design system, ensuring consistency and faster developer handoff. Expanded scope to include usability testing, research, and branding audits, aligning design execution with business growth. Achievements include cutting ERP onboarding time by 40%, scaling the design system across 4+ platforms, delivering web and mobile platforms serving 10,000+ customers and 200+ staff daily, and boosting adoption and satisfaction through research and usability testing.

UI UX Designer, Product Design at Churchfield Home Services

January 1, 2022 - December 31, 2023

Focused on the QSmart ERP system, designing backend dashboards, frontend workflows, and ERP mobile apps to improve efficiency and usability. Extended design support to customer-facing websites and marketing campaigns to ensure a unified experience across CHS platforms.

UI/UX Designer at Efficent Software Solutions Ltd

October 1, 2020 - January 1, 2022

Joined as a junior designer, contributing across multiple product lines including Smartlotto (backend, frontend, and mobile apps) and the Premium Facades materials calculator. Responsible for marketing visuals, club graphics, and brand assets to gain exposure to both product and visual design.

Remote UI UX Designer at DIVVI Solutions

March 1, 2020 - September 1, 2020

Led end-to-end product design, owning UX research, IA, UI systems, and social graphics across web, dashboard, and mobile. Built a unified design system that cut development rework by 35% and increased onboarding completion by 25%, while shaping investor-ready features with PMs and supporting branding and marketing graphics.