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I'm Pauline Willmott, founder and Creative Director of Utopia Creative. Over 35 years, I've built a full-service creative agency specializing in FMCG, pharmaceutical, and retail branding. I deliver branding and packaging solutions for leading New Zealand and international clients, guiding projects from concept through production. I’ve led diverse design teams and partnered with blue-chip clients, including GSK, Mylan, The Warehouse Group, Markwell Foods, Wattie's, and Shore Marine. My strengths include brand strategy, packaging design, and creative leadership, supported by a deep knowledge of compliance standards and production workflows.…I'm Pauline Willmott, founder and Creative Director of Utopia Creative. Over 35 years, I've built a full-service creative agency specializing in FMCG, pharmaceutical, and retail branding. I deliver branding and packaging solutions for leading New Zealand and international clients, guiding projects from concept through production. I’ve led diverse design teams and partnered with blue-chip clients, including GSK, Mylan, The Warehouse Group, Markwell Foods, Wattie's, and Shore Marine. My strengths include brand strategy, packaging design, and creative leadership, supported by a deep knowledge of compliance standards and production workflows.

Pauline Willmott

Creative Director, Brand Designer, Packaging Designer, +2

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I'm Pauline Willmott, founder and Creative Director of Utopia Creative. Over 35 years, I've built a full-service creative agency specializing in FMCG, pharmaceutical, and retail branding. I deliver branding and packaging solutions for leading New Zealand and international clients, guiding projects from concept through production. I’ve led diverse design teams and partnered with blue-chip clients, including GSK, Mylan, The Warehouse Group, Markwell Foods, Wattie's, and Shore Marine. My strengths include brand strategy, packaging design, and creative leadership, supported by a deep knowledge of compliance standards and production workflows.…I'm Pauline Willmott, founder and Creative Director of Utopia Creative. Over 35 years, I've built a full-service creative agency specializing in FMCG, pharmaceutical, and retail branding. I deliver branding and packaging solutions for leading New Zealand and international clients, guiding projects from concept through production. I’ve led diverse design teams and partnered with blue-chip clients, including GSK, Mylan, The Warehouse Group, Markwell Foods, Wattie's, and Shore Marine. My strengths include brand strategy, packaging design, and creative leadership, supported by a deep knowledge of compliance standards and production workflows.

Available to hire

I’m Pauline Willmott, founder and Creative Director of Utopia Creative. Over 35 years, I’ve built a full-service creative agency specializing in FMCG, pharmaceutical, and retail branding. I deliver branding and packaging solutions for leading New Zealand and international clients, guiding projects from concept through production.

I’ve led diverse design teams and partnered with blue-chip clients, including GSK, Mylan, The Warehouse Group, Markwell Foods, Wattie’s, and Shore Marine. My strengths include brand strategy, packaging design, and creative leadership, supported by a deep knowledge of compliance standards and production workflows.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Founder & Creative Director at Utopia Creative Ltd

January 1, 2004 - Present

Established and successfully operated a full-service creative agency specializing in FMCG, pharmaceutical, and retail branding. Delivered branding and packaging solutions for leading New Zealand and international clients, managing projects from concept through production. Led strategic brand development, packaging design, and promotional communications.

Joint Owner & Creative Director at Point One UK Ltd

January 1, 1987 - January 1, 2004

Founded and led a UK-based creative business, managing branding, packaging, and design projects for UK and international clients. Directed a team of designers and collaborated with major clients such as GSK, Mylan, The Warehouse Group, Markwell Foods, Wattie's and Shore Marine, overseeing work from concept to production.