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I am a results-driven digital marketing professional with 6+ years of experience driving growth in Dubai and international markets. I specialize in advanced SEO, Google Ads, Meta Ads, and full-funnel performance marketing, consistently delivering lead generation and ROI across Real Estate, E-commerce, FMCG, Hospitality, and iGaming. I’ve led cross-functional teams to align marketing strategies with business goals in fast-paced UAE environments and I continuously explore AI-powered tools to improve efficiency and impact. My leadership style focuses on building high-performing teams of 20+ marketing professionals, fostering a data-driven, results-oriented culture that thrives on collaboration with product, sales, finance, and legal stakeholders to achieve and exceed targets.…I am a results-driven digital marketing professional with 6+ years of experience driving growth in Dubai and international markets. I specialize in advanced SEO, Google Ads, Meta Ads, and full-funnel performance marketing, consistently delivering lead generation and ROI across Real Estate, E-commerce, FMCG, Hospitality, and iGaming. I’ve led cross-functional teams to align marketing strategies with business goals in fast-paced UAE environments and I continuously explore AI-powered tools to improve efficiency and impact. My leadership style focuses on building high-performing teams of 20+ marketing professionals, fostering a data-driven, results-oriented culture that thrives on collaboration with product, sales, finance, and legal stakeholders to achieve and exceed targets.

Samta Babbar

Digital Marketer, Growth Marketer, Brand Strategist, +2

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I am a results-driven digital marketing professional with 6+ years of experience driving growth in Dubai and international markets. I specialize in advanced SEO, Google Ads, Meta Ads, and full-funnel performance marketing, consistently delivering lead generation and ROI across Real Estate, E-commerce, FMCG, Hospitality, and iGaming. I’ve led cross-functional teams to align marketing strategies with business goals in fast-paced UAE environments and I continuously explore AI-powered tools to improve efficiency and impact. My leadership style focuses on building high-performing teams of 20+ marketing professionals, fostering a data-driven, results-oriented culture that thrives on collaboration with product, sales, finance, and legal stakeholders to achieve and exceed targets.…I am a results-driven digital marketing professional with 6+ years of experience driving growth in Dubai and international markets. I specialize in advanced SEO, Google Ads, Meta Ads, and full-funnel performance marketing, consistently delivering lead generation and ROI across Real Estate, E-commerce, FMCG, Hospitality, and iGaming. I’ve led cross-functional teams to align marketing strategies with business goals in fast-paced UAE environments and I continuously explore AI-powered tools to improve efficiency and impact. My leadership style focuses on building high-performing teams of 20+ marketing professionals, fostering a data-driven, results-oriented culture that thrives on collaboration with product, sales, finance, and legal stakeholders to achieve and exceed targets.

Available to hire

I am a results-driven digital marketing professional with 6+ years of experience driving growth in Dubai and international markets. I specialize in advanced SEO, Google Ads, Meta Ads, and full-funnel performance marketing, consistently delivering lead generation and ROI across Real Estate, E-commerce, FMCG, Hospitality, and iGaming. I’ve led cross-functional teams to align marketing strategies with business goals in fast-paced UAE environments and I continuously explore AI-powered tools to improve efficiency and impact.

My leadership style focuses on building high-performing teams of 20+ marketing professionals, fostering a data-driven, results-oriented culture that thrives on collaboration with product, sales, finance, and legal stakeholders to achieve and exceed targets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Hindi

Fluent

Panjabi, Punjabi

Fluent

Work Experience

Digital Marketing Project Manager at Ultra Pixel Information Technology

June 1, 2024 - Present

Developed end-to-end digital marketing strategies across UAE sectors including FMCG, E-commerce, Real Estate, iGaming, Hospitality, and consumer brands. Led a cross-functional team of 20+ professionals to execute full-funnel campaigns across SEO, SEM, social media, email, affiliate, and display. Monitored CTR, CPA, CPL, ROAS, and conversions with data-driven optimization; managed substantial budgets to maximize ROI. Strengthened brand messaging and ensured UAE platform policy compliance; partnered with product, finance, sales, and legal stakeholders; leveraged AI tools to improve efficiency.

Digital Marketing Manager at Himflax Information Technologies Pvt. Ltd.

April 1, 2023 - May 1, 2024

Led SEO, PPC, and social media marketing strategies across multiple platforms and markets. Drove consistent lead generation growth and improved campaign ROI quarter-over-quarter. Monitored performance using GA4 and applied insights to optimize campaigns. Collaborated with design and content teams to enhance ad creatives and landing page conversions.

Digital Marketing Manager at Tetrahedron Manufacturing Services

January 1, 2019 - April 1, 2023

Executed SEO strategies that significantly improved keyword rankings and organic search visibility. Managed paid ad campaigns increasing targeted traffic and conversion rates. Implemented GA4 tracking and performance monitoring frameworks across digital properties. Optimized campaigns to reduce cost per lead while improving overall ROI.

Digital Marketing Executive at INT Sonipat

October 1, 2016 - March 1, 2017

Assisted in executing SEO and content marketing strategies to improve organic visibility; monitored website performance and campaign analytics to inform optimization decisions; supported keyword research, on-page optimization, and content planning.