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Hi, I’m Arpan Swain, a digital marketing specialist with 5 years of experience executing campaigns across social media, email, SEO, and PPC. I’ve helped increase website traffic, generate leads, and improve ROI by developing data-driven strategies and optimizing performance.\n\nI’m proficient in analytics tools, content creation, and marketing automation, and I love turning insights into actionable plans that build brand awareness and boost audience engagement.…Hi, I’m Arpan Swain, a digital marketing specialist with 5 years of experience executing campaigns across social media, email, SEO, and PPC. I’ve helped increase website traffic, generate leads, and improve ROI by developing data-driven strategies and optimizing performance.\n\nI’m proficient in analytics tools, content creation, and marketing automation, and I love turning insights into actionable plans that build brand awareness and boost audience engagement.

Arpan Swain

Growth Marketer, Marketing Strategist, Social Media Manager, +2

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Hi, I’m Arpan Swain, a digital marketing specialist with 5 years of experience executing campaigns across social media, email, SEO, and PPC. I’ve helped increase website traffic, generate leads, and improve ROI by developing data-driven strategies and optimizing performance.\n\nI’m proficient in analytics tools, content creation, and marketing automation, and I love turning insights into actionable plans that build brand awareness and boost audience engagement.…Hi, I’m Arpan Swain, a digital marketing specialist with 5 years of experience executing campaigns across social media, email, SEO, and PPC. I’ve helped increase website traffic, generate leads, and improve ROI by developing data-driven strategies and optimizing performance.\n\nI’m proficient in analytics tools, content creation, and marketing automation, and I love turning insights into actionable plans that build brand awareness and boost audience engagement.

Available to hire

Hi, I’m Arpan Swain, a digital marketing specialist with 5 years of experience executing campaigns across social media, email, SEO, and PPC. I’ve helped increase website traffic, generate leads, and improve ROI by developing data-driven strategies and optimizing performance.\n\nI’m proficient in analytics tools, content creation, and marketing automation, and I love turning insights into actionable plans that build brand awareness and boost audience engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Regional SEO & Growth Specialist at Fonroche Lighting America

March 1, 2025 - Present

Led cross-channel digital marketing across SEO, paid media, and email, boosting lead generation by 45%, improving ROAS by 35%, and reducing CAC by 22%. Executed Answer Engine Optimization (AEO) using schema markup and structured content, capturing featured snippets and increasing organic CTR by 20%. Integrated CRM and marketing automation tools to streamline data, improve attribution accuracy, and enhance decision-making across campaigns. Optimized website UX and performance, achieving ~40% faster load times, improved mobile responsiveness, and implemented structured data for enhanced search visibility.

Digital Marketing Specialist at PTC

January 1, 2024 - March 1, 2025

Delivered integrated SEO, PPC, email, and social campaigns, driving 30% more web traffic and 20% more qualified leads to accelerate pipeline growth. Improved organic rankings by 15% and campaign ROI by 35% by optimizing content strategy and leveraging GA4, SEMrush, and performance analytics. Launched lead-nurture email workflows that increased engagement by 25% and supported multi-stage buyer journeys across B2B funnels. Collaborated with sales and ops teams to refine targeting and attribution, improving MQL-to-SQL conversion and reporting accuracy.

Digital Marketing Specialist at Various Clients (India & U.S.)

January 1, 2020 - January 1, 2022

Drove a 45% increase in organic traffic through targeted SEO, keyword optimization, and high-quality backlink acquisition. Managed PPC and paid social campaigns that boosted CTR by 35%, reduced CPC by 25%, and improved ROI by 50%. Executed digital strategies across web, SEO, and social media that enhanced engagement by 35% and improved client satisfaction by 20%.