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Hi! I’m Zorica Blazheska Atanovska—a strategic, driven, and creative marketing professional with a diverse background across hospitality, finance, FMCG, and retail. My expertise lies in leading marketing strategies that connect creativity with measurable business growth and building brand narratives that resonate with guests, partners, and communities. In my current role as Marketing Executive at Skopje Marriott Hotel, I own the hotel’s brand direction, oversee integrated marketing campaigns, digital performance, PR, and event leadership, and mentor cross-functional teams. I’ve previously enhanced online presence and brand strategies for District Bar & Kitchen and led digital initiatives for IQOS (Philip Morris International), while building vibrant social media communities and partnerships that boost visibility and ROI.…Hi! I’m Zorica Blazheska Atanovska—a strategic, driven, and creative marketing professional with a diverse background across hospitality, finance, FMCG, and retail. My expertise lies in leading marketing strategies that connect creativity with measurable business growth and building brand narratives that resonate with guests, partners, and communities. In my current role as Marketing Executive at Skopje Marriott Hotel, I own the hotel’s brand direction, oversee integrated marketing campaigns, digital performance, PR, and event leadership, and mentor cross-functional teams. I’ve previously enhanced online presence and brand strategies for District Bar & Kitchen and led digital initiatives for IQOS (Philip Morris International), while building vibrant social media communities and partnerships that boost visibility and ROI.

Zorica Blazheska Atanovska

Creative Director, Brand Strategist, Marketing Strategist, +4

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Hi! I’m Zorica Blazheska Atanovska—a strategic, driven, and creative marketing professional with a diverse background across hospitality, finance, FMCG, and retail. My expertise lies in leading marketing strategies that connect creativity with measurable business growth and building brand narratives that resonate with guests, partners, and communities. In my current role as Marketing Executive at Skopje Marriott Hotel, I own the hotel’s brand direction, oversee integrated marketing campaigns, digital performance, PR, and event leadership, and mentor cross-functional teams. I’ve previously enhanced online presence and brand strategies for District Bar & Kitchen and led digital initiatives for IQOS (Philip Morris International), while building vibrant social media communities and partnerships that boost visibility and ROI.…Hi! I’m Zorica Blazheska Atanovska—a strategic, driven, and creative marketing professional with a diverse background across hospitality, finance, FMCG, and retail. My expertise lies in leading marketing strategies that connect creativity with measurable business growth and building brand narratives that resonate with guests, partners, and communities. In my current role as Marketing Executive at Skopje Marriott Hotel, I own the hotel’s brand direction, oversee integrated marketing campaigns, digital performance, PR, and event leadership, and mentor cross-functional teams. I’ve previously enhanced online presence and brand strategies for District Bar & Kitchen and led digital initiatives for IQOS (Philip Morris International), while building vibrant social media communities and partnerships that boost visibility and ROI.

Available to hire

Hi! I’m Zorica Blazheska Atanovska—a strategic, driven, and creative marketing professional with a diverse background across hospitality, finance, FMCG, and retail. My expertise lies in leading marketing strategies that connect creativity with measurable business growth and building brand narratives that resonate with guests, partners, and communities.

In my current role as Marketing Executive at Skopje Marriott Hotel, I own the hotel’s brand direction, oversee integrated marketing campaigns, digital performance, PR, and event leadership, and mentor cross-functional teams. I’ve previously enhanced online presence and brand strategies for District Bar & Kitchen and led digital initiatives for IQOS (Philip Morris International), while building vibrant social media communities and partnerships that boost visibility and ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Macedonian

Fluent

English

Fluent

Serbian

Advanced

Work Experience

Marketing Coordinator at Skopje Marriott Hotel

April 1, 2023 - September 1, 2025

Overseeing the hotel’s marketing operations and cross-channel campaigns, shaping the District Bar & Kitchen’s marketing and communications strategy to align with Marriott's brand vision while maintaining a distinctive local identity.

Marketing Executive at Skopje Marriott Hotel (District Bar & Kitchen)

April 1, 2023 - Present

Shaping and executing the restaurant’s full marketing and communications strategy; building brand awareness, driving guest engagement, and positioning District as a leading dining destination in Skopje; leading integrated campaigns, PR, and digital performance.

Social Media Manager at Meow Howl UAE

January 1, 2023 - Present

Built a vibrant online community around the brand, managing social channels through authentic content and influencer collaborations; created video storytelling and content that fosters emotional connections and long-term brand loyalty.

Marketing Executive / Communications Associate at Meow Howl UAE

December 1, 2021 - December 31, 2022

Created early marketing plans including product, PR, digital, and CSR initiatives; executed digital and PR campaigns; supported CRM efforts; developed content and social media plans; coordinated cross-functional teams.

Digital Marketing Specialist at Meow Howl UAE

January 1, 2023 - Present

Developed and executed digital marketing initiatives to grow online presence, bookings, and ROI; managed social channels; produced content; tracked performance and optimized campaigns.

Marketing Executive at Skopje Marriott Hotel

April 1, 2023 - Present

Owns the hotel's brand direction, oversees integrated marketing campaigns, digital performance, PR, and event leadership; aligns marketing activities with Marriott brand standards and regional growth goals.

Marketing Coordinator at District Bar & Kitchen

January 1, 2020 - December 31, 2021

Shaped and executed multi-channel marketing campaigns, built online presence and brand strategy, managed PR and events, and fostered cross‑functional collaboration to extend the Marriott brand into the local market.

Digital Marketing Specialist at Philip Morris International (IQOS brand)

February 1, 2021 - May 31, 2021

Managed social media profiles, created ads, and ran data-driven campaigns for the IQOS brand; developed content and engagement strategies across social channels.

Marketing Assistant

October 1, 2020 - December 31, 2020

Supported marketing activities including lead generation, email marketing, and social media planning; assisted in pre-sales initiatives and content production.