I am a creative and customer-focused professional with over 10 years of experience across hospitality, administration, retail, tourism, and customer engagement. I am known for refined communication, leadership capability, elevated presentation standards, and premium customer experiences within fast-paced multicultural workplaces. I blend a strong background in visual communication design with operational management, bringing both creativity and professionalism into modern administrative, retail, and marketing environments. I am passionate about branding aesthetics, photography, visual storytelling, and delivering premium experiences for customers. I continually explore customer psychology and current marketing trends to elevate visual presentation and engagement.

Icey Liao

I am a creative and customer-focused professional with over 10 years of experience across hospitality, administration, retail, tourism, and customer engagement. I am known for refined communication, leadership capability, elevated presentation standards, and premium customer experiences within fast-paced multicultural workplaces. I blend a strong background in visual communication design with operational management, bringing both creativity and professionalism into modern administrative, retail, and marketing environments. I am passionate about branding aesthetics, photography, visual storytelling, and delivering premium experiences for customers. I continually explore customer psychology and current marketing trends to elevate visual presentation and engagement.

Available to hire

I am a creative and customer-focused professional with over 10 years of experience across hospitality, administration, retail, tourism, and customer engagement. I am known for refined communication, leadership capability, elevated presentation standards, and premium customer experiences within fast-paced multicultural workplaces. I blend a strong background in visual communication design with operational management, bringing both creativity and professionalism into modern administrative, retail, and marketing environments. I am passionate about branding aesthetics, photography, visual storytelling, and delivering premium experiences for customers. I continually explore customer psychology and current marketing trends to elevate visual presentation and engagement.

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Experience Level

Intermediate
Intermediate
Intermediate

Work Experience

Assistant Manager at PTC Phone Repair & Retail Operations
January 1, 2024 - December 31, 2026
Promoted within eight months in recognition of strong operational performance, leadership capability, and customer engagement skills. Supported daily store operations, workflow management, team coordination, and customer inquiries within a fast-paced retail environment. Contributed to approximately 23% annual revenue growth through customer service excellence, visual presentation improvement, and sales support initiatives.
Hospitality & Customer Experience Professional
January 1, 2021 - Present
Delivered premium customer service across hospitality, tourism, retail, and event-based environments.

Education

Master Degree at National Taichung University of Science and Technology
January 11, 2030 - June 18, 2026
Bachelor Degree at Shu-Te University, Department of Commercial Design
January 11, 2030 - June 18, 2026
Diploma at Hospitality Management Diploma
January 11, 2030 - June 18, 2026

Qualifications

Certificate III & IV in Commercial Cookery
January 11, 2030 - June 18, 2026
UK PME Professional Fondant Cake Certification
January 11, 2030 - June 18, 2026
Aspire Coffee Barista Certification
January 11, 2030 - June 18, 2026
Forklift Licence
January 11, 2030 - June 18, 2026

Industry Experience

Travel & Hospitality, Retail, Professional Services, Consumer Goods