Available to hire
I help brands, startups, and organizations communicate with clarity and impact. My expertise includes public relations, media relations, content strategy, press releases, corporate communications, and editorial development. I enjoy transforming ideas into compelling stories that attract media attention, engage stakeholders, and support business growth. Available for freelance PR, communications, content, and storytelling projects with clients worldwide.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Indonesian
Fluent
English
Advanced
Work Experience
Marketing & Communications at PT. MITRA BERSAMA NUANSA SEJAHTERA (Distributor of BODY GLOVE INTERNATIONAL)
January 1, 1999 - January 1, 2000Developed marketing strategies and communications for the Body Glove brand.
Associate Fashion Editor at NEO Magazine
January 1, 2000 - January 1, 2000Assisted in editing and curating content related to fashion items.
Associate Fashion Editor at PT. FEMALINDO MEDIA SEJAHTERA (FEMALE Magazine Indonesia)
January 1, 2000 - January 1, 2005Worked closely with a team to manage fashion editorial content and design.
Managing Editor at PT. STAR MEDIA ABADI (HERWORLD & BRIDES Magazine Indonesia)
January 1, 2008 - January 1, 2013Oversaw editorial direction and content creation for fashion and lifestyle publications.
Marketing & Communications Manager at PT. Foobe Indo Persada (Bluegrass Bar & Grill)
January 1, 2013 - January 1, 2014Managed marketing strategies and communications for restaurant branding.
Managing Editor at PT. FTV INDONESIA (FASHION TV Magazine Indonesia)
January 1, 2014 - January 1, 2015Directed fashion-related content and editorial processes.
Managing Editor at MPG Media Publishing (Augustman Indonesia)
May 1, 2015 - November 1, 2016Led editorial operations and established agendas for magazine content.
Editor-in-Chief at MPG Media Publishing (Baccarat Indonesia)
December 1, 2016 - March 1, 2017Finalized editorial strategy and managed publication releases.
Group Editor-in-Chief at MPG Media Publishing
April 1, 2017 - August 1, 2017Supervised editorial teams across multiple publications.
Editor-in-Chief at MPG Media Publishing (Baccarat Indonesia)
September 1, 2017 - March 1, 2020Responsible for all content and editorial decisions for the publication.
Creative Manager at PT. KURVE MODE INTERNASIONAL (BAREKURVE)
March 1, 2022 - August 1, 2022Managed creative processes and design strategies.
Chief Editor at PT. INENOUT DIGITAL MEDIA (InEnOut)
September 1, 2022 - October 1, 2022Oversaw all editorial functions and publishing.
Brand Manager at After a Number
January 1, 2023 - June 1, 2024Focused on understanding brand strategies and market alignment.
Marketing & Communications Manager at PT. Esa Sejati Asih (SCULPTCORE Wellness Studio)
July 1, 2024 - PresentCurrently overseeing marketing strategies and communications.
Education
Bachelor of Financial Economics and Banking at STEKPI (Sekolah Tinggi Ilmu Ekonomi Keuangan dan Perbankan Indonesia)
January 1, 1992 - January 1, 1998Qualifications
Industry Experience
Media & Entertainment, Retail, Travel & Hospitality, Healthcare
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