I am a graphic designer and visual director working through an experimental, editorial lens. My practice merges system-driven thinking with visual restraint, shaping brand narratives into intentional forms. I collaborate closely with marketing, copywriting, and product teams to translate complex ideas into clear, engaging visual narratives that strengthen brand recognition across digital and physical touchpoints.

Kenneth Rizaldi

I am a graphic designer and visual director working through an experimental, editorial lens. My practice merges system-driven thinking with visual restraint, shaping brand narratives into intentional forms. I collaborate closely with marketing, copywriting, and product teams to translate complex ideas into clear, engaging visual narratives that strengthen brand recognition across digital and physical touchpoints.

Available to hire

I am a graphic designer and visual director working through an experimental, editorial lens. My practice merges system-driven thinking with visual restraint, shaping brand narratives into intentional forms.

I collaborate closely with marketing, copywriting, and product teams to translate complex ideas into clear, engaging visual narratives that strengthen brand recognition across digital and physical touchpoints.

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Language

English
Advanced

Work Experience

Graphic Designer at Feazer
May 1, 2026 - July 31, 2026
Designed and produced marketing assets across digital channels, including social media, website, email campaigns, and sales materials. Delivered innovative visual solutions that enhanced product appeal and strengthened brand recognition. Collaborated with marketing and leadership teams to develop visual communications aligned with business objectives. Managed multiple projects under tight deadlines, maintaining high-quality standards throughout the design process. Maintained brand consistency across customer-facing touchpoints. Supported campaign launches through creative concepts, visual design, and content execution. Developed and refined visual systems, templates, and creative guidelines to improve efficiency and consistency across marketing initiatives. Created on-brand graphics, images, and short videos for social media posts, stories, and advertisements. Tailored designs to platform-specific requirements and best practices (Instagram, TikTok, LinkedIn, etc.). Collaborated with co
Art Director at ERSPO Sportwear
December 1, 2024 - September 30, 2025
Led visual direction for campaigns, ensuring brand consistency across all touchpoints. Designed marketing assets across digital channels, including social media, website, email campaigns, and sales materials. Collaborated with marketing and leadership teams to develop visual communications aligned with business objectives. Managed multiple projects under tight deadlines, maintaining high-quality standards throughout the design process. Maintained brand consistency across customer-facing touchpoints. Supported campaign launches through creative concepts, visual design, and content execution. Developed and refined visual systems, templates, and creative guidelines to improve efficiency and consistency across marketing initiatives. Created on-brand graphics, images, and short videos for social media posts, stories, and advertisements. Tailored designs (dimensions, format, style) to fit the unique requirements and best practices of each platform (Instagram, TikTok, LinkedIn, etc.). Collabo
Graphic Designer at Rubicube Creative
September 1, 2025 - March 31, 2026
Worked with marketing teams and copywriters to develop visual concepts that meet campaign goals and drive engagement. Stayed current with social media design trends, features, and audience preferences to keep content fresh and relevant. Developed and executed visual identities across digital and print touchpoints. Translated brand strategy and positioning into compelling visual systems.
Brand Designer at Oha you
March 1, 2020 - July 31, 2024
Collaborated with strategists, copywriters, and creative directors to craft cohesive brand narratives. Designed brand assets including logos, typography, color systems, and layout guidelines. Created presentation decks, moodboards, and prototypes to communicate creative direction. Partnered with marketing teams to define and refine brand positioning, messaging, and overall strategy to align with business objectives. Created and implemented comprehensive brand guidelines detailing the proper use of logos, colors, typefaces, and other visual elements to ensure a unified brand identity. Ensured brand consistency across client deliverables and channels. Participated in brand workshops and contributed creative insights during discovery phases. Supported the development of brand guidelines and implementation toolkits. Stayed updated on design trends, cultural movements, and emerging technologies relevant to brand experience. Managed multiple projects and met timelines in a fast-paced, collab

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Education