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I'm a Revenue Operations and Marketing Operations Specialist with 5+ years of experience managing the full CRM operations lifecycle (Microsoft Dynamics 365), from data governance to process automation and strategic reporting for Marketing, Sales, and BDR teams. At Speexx (digital publishing AG, Germany/Spain), I acted as the central RevOps reference point, independently leading cross-functional optimization projects that reduced manual work by 60% and improved data quality and scalability. I've worked with distributed teams across Germany, Spain, and Latin America, and I am native/fluent in German, English, and Spanish, which helps me integrate quickly into multicultural environments such as Valencia. I focus on data-driven decisions, dashboards, and automation to drive efficiency and revenue.…I'm a Revenue Operations and Marketing Operations Specialist with 5+ years of experience managing the full CRM operations lifecycle (Microsoft Dynamics 365), from data governance to process automation and strategic reporting for Marketing, Sales, and BDR teams. At Speexx (digital publishing AG, Germany/Spain), I acted as the central RevOps reference point, independently leading cross-functional optimization projects that reduced manual work by 60% and improved data quality and scalability. I've worked with distributed teams across Germany, Spain, and Latin America, and I am native/fluent in German, English, and Spanish, which helps me integrate quickly into multicultural environments such as Valencia. I focus on data-driven decisions, dashboards, and automation to drive efficiency and revenue.

Martin Mühlnikel

Marketing Automation Specialist, Marketing Strategist, Content Strategist, +2

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I'm a Revenue Operations and Marketing Operations Specialist with 5+ years of experience managing the full CRM operations lifecycle (Microsoft Dynamics 365), from data governance to process automation and strategic reporting for Marketing, Sales, and BDR teams. At Speexx (digital publishing AG, Germany/Spain), I acted as the central RevOps reference point, independently leading cross-functional optimization projects that reduced manual work by 60% and improved data quality and scalability. I've worked with distributed teams across Germany, Spain, and Latin America, and I am native/fluent in German, English, and Spanish, which helps me integrate quickly into multicultural environments such as Valencia. I focus on data-driven decisions, dashboards, and automation to drive efficiency and revenue.…I'm a Revenue Operations and Marketing Operations Specialist with 5+ years of experience managing the full CRM operations lifecycle (Microsoft Dynamics 365), from data governance to process automation and strategic reporting for Marketing, Sales, and BDR teams. At Speexx (digital publishing AG, Germany/Spain), I acted as the central RevOps reference point, independently leading cross-functional optimization projects that reduced manual work by 60% and improved data quality and scalability. I've worked with distributed teams across Germany, Spain, and Latin America, and I am native/fluent in German, English, and Spanish, which helps me integrate quickly into multicultural environments such as Valencia. I focus on data-driven decisions, dashboards, and automation to drive efficiency and revenue.

Available to hire

I’m a Revenue Operations and Marketing Operations Specialist with 5+ years of experience managing the full CRM operations lifecycle (Microsoft Dynamics 365), from data governance to process automation and strategic reporting for Marketing, Sales, and BDR teams. At Speexx (digital publishing AG, Germany/Spain), I acted as the central RevOps reference point, independently leading cross-functional optimization projects that reduced manual work by 60% and improved data quality and scalability.

I’ve worked with distributed teams across Germany, Spain, and Latin America, and I am native/fluent in German, English, and Spanish, which helps me integrate quickly into multicultural environments such as Valencia. I focus on data-driven decisions, dashboards, and automation to drive efficiency and revenue.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

German

Fluent

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Marketing Operations / Revenue Operations Specialist at Speexx · digital publishing AG

August 1, 2021 - March 31, 2026

Acted as central process owner for cross-functional optimization across Marketing, Sales, and Operations, independently leading initiatives with no direct reports, impacting efficiency, scalability, and data quality. Re-engineered outbound prospecting process as SME, achieving a 60% reduction in manual work through automated workflows. Designed and delivered Power BI dashboards and predictive reports to forecast contact generation and measure campaign impact on revenue. Developed Power Automate solutions to reduce manual effort and improve operational efficiency. Conducted data enrichment and cleansing in Dynamics 365 to improve CRM segmentation and data quality. Evaluated data scraping tools and defined the optimal technology stack. Coordinated internal training sessions and liaised with Customer Success Managers for license and tool optimization.

KYC Analyst and Special Services Representative at American Express

January 1, 2019 - December 31, 2021

Managed an average of 400 monthly KYC due diligence cases for international markets, ensuring AML compliance. Served as a technical mediator during the COVID-19 period, analyzing financial and legal documentation to resolve high-volume refund claims. Verified sensitive documentation for individuals and SMEs, maintaining data accuracy and regulatory compliance.

Procurement Operator at Siemens S.A.

January 1, 2017 - December 31, 2019

Managed purchase order creation and supplier relationships for the Andean region using SAP, ensuring 100% integrity of fiscal and commercial data. Audited supplier documentation and managed compliance notifications to ensure new supplier records met corporate standards.