Hi, I’m Vivek Gupta. I’m a Performance Marketing Specialist who has managed $48K+ (₹40L+) in monthly cross-platform ad budgets for 10+ concurrent clients across SaaS, E-commerce, Enterprise Logistics, EdTech, Home Services, Legal, and Real Estate. I’ve delivered measurable ROAS, lowered cost per lead, and scaled campaigns through continuous A/B testing and CRM-integrated attribution. I’m seeking a remote or relocation-based paid ads role with a marketing agency outside India. I bring hands-on experience across Google Ads, Meta Ads, LinkedIn Ads, Bing, and WhatsApp integrations, along with strong analytics, tracking, and CRM-driven attribution to drive growth for diverse brands.

Hi, I’m Vivek Gupta. I’m a Performance Marketing Specialist who has managed $48K+ (₹40L+) in monthly cross-platform ad budgets for 10+ concurrent clients across SaaS, E-commerce, Enterprise Logistics, EdTech, Home Services, Legal, and Real Estate. I’ve delivered measurable ROAS, lowered cost per lead, and scaled campaigns through continuous A/B testing and CRM-integrated attribution. I’m seeking a remote or relocation-based paid ads role with a marketing agency outside India. I bring hands-on experience across Google Ads, Meta Ads, LinkedIn Ads, Bing, and WhatsApp integrations, along with strong analytics, tracking, and CRM-driven attribution to drive growth for diverse brands.

Available to hire

Hi, I’m Vivek Gupta. I’m a Performance Marketing Specialist who has managed $48K+ (₹40L+) in monthly cross-platform ad budgets for 10+ concurrent clients across SaaS, E-commerce, Enterprise Logistics, EdTech, Home Services, Legal, and Real Estate. I’ve delivered measurable ROAS, lowered cost per lead, and scaled campaigns through continuous A/B testing and CRM-integrated attribution.

I’m seeking a remote or relocation-based paid ads role with a marketing agency outside India. I bring hands-on experience across Google Ads, Meta Ads, LinkedIn Ads, Bing, and WhatsApp integrations, along with strong analytics, tracking, and CRM-driven attribution to drive growth for diverse brands.

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Work Experience

Performance Marketing Specialist at Guava Digital
January 1, 2023 - Present
Managed $48K+ (₹40L+) per month in cross-platform ad budgets across 10+ concurrent clients spanning SaaS, E-commerce, Enterprise Logistics, EdTech, Home Services, Legal, and Real Estate. Delivered 355K (₹2.95 Crore) in trackable revenue for a B2B SaaS client at 6.41x ROAS with CRM-integrated offline conversion attribution. Generated 15,000+ qualified leads over 2.5 years for a home services client at a lead cost as low as $0.90 (₹74), with a 14.02% landing page conversion rate. Scaled an enterprise logistics client from 337 to 1,626 leads/month (383% growth) while cutting CPL from $9.75 (₹810) to $3.10 (₹256) — a 68% reduction in 5 months. Achieved 54.43x ROAS on brand search and 15.75x overall ROAS for a logistics C2C booking platform, generating $6.3K (₹5.25L) revenue from just $400 (₹33K) ad spend in a single month. Sustained 4.5x–5.4x ROAS across multiple D2C fashion brands, driving up to $12K (₹10L) per month in direct sales while managing full-funnel campaigns
Digital Marketing Executive at Rent My Stay
January 1, 2022 - January 1, 2023
Generated $8K (~₹700K) in revenue using organic Facebook Marketplace strategy, with zero paid ad spend. Identified a website flaw causing high bounce rate using Google Analytics and MS Clarity; fixed it to increase average session time. Managed social media platforms, organic content, and email marketing campaigns end-to-end.

Education

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Qualifications

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Industry Experience

Software & Internet, Transportation & Logistics, Education, Real Estate & Construction, Retail