Afeera Amir | Digital Marketing Strategist – Meta Ads & Social Growth I help e-commerce brands grow their revenue and online presence through high-performance Meta advertising and strategic social media management. I specialise in building and scaling campaigns that actually convert — not just generate impressions. What I do: - Meta Ads (Facebook & Instagram) — awareness, traffic, messaging, and retargeting campaigns - Audience research, segmentation, and precise retargeting setups - Ad creative design and copy (Canva + compelling copywriting) - Performance analytics, KPI tracking, and campaign optimisation - Content calendar management and social media strategy Results I've delivered: Working with an online bakery brand, I managed PKR 65,000+ in ad spend across 7 Meta campaigns — generating PKR 142,150 in revenue (2.18x ROAS), growing the social following by 1,460%, and reaching over 374,000 potential customers. I consistently maintained CTRs of 2–4.6%, outperforming industry benchmarks by up to 411%. I hold a BSc in Computer Science from GIFT University and certifications in Digital Marketing from DigiSkills.pk and Content from YCPS. I work with tools including Meta Business Suite, Facebook Ads Manager, Canva, and AI tools like ChatGPT and Claude. If you need a data-driven marketer who can manage your campaigns end-to-end and deliver measurable growth, let's talk.

Afeera Amir

Afeera Amir | Digital Marketing Strategist – Meta Ads & Social Growth I help e-commerce brands grow their revenue and online presence through high-performance Meta advertising and strategic social media management. I specialise in building and scaling campaigns that actually convert — not just generate impressions. What I do: - Meta Ads (Facebook & Instagram) — awareness, traffic, messaging, and retargeting campaigns - Audience research, segmentation, and precise retargeting setups - Ad creative design and copy (Canva + compelling copywriting) - Performance analytics, KPI tracking, and campaign optimisation - Content calendar management and social media strategy Results I've delivered: Working with an online bakery brand, I managed PKR 65,000+ in ad spend across 7 Meta campaigns — generating PKR 142,150 in revenue (2.18x ROAS), growing the social following by 1,460%, and reaching over 374,000 potential customers. I consistently maintained CTRs of 2–4.6%, outperforming industry benchmarks by up to 411%. I hold a BSc in Computer Science from GIFT University and certifications in Digital Marketing from DigiSkills.pk and Content from YCPS. I work with tools including Meta Business Suite, Facebook Ads Manager, Canva, and AI tools like ChatGPT and Claude. If you need a data-driven marketer who can manage your campaigns end-to-end and deliver measurable growth, let's talk.

Available to hire

Afeera Amir | Digital Marketing Strategist – Meta Ads & Social Growth
I help e-commerce brands grow their revenue and online presence through high-performance Meta advertising and strategic social media management. I specialise in building and scaling campaigns that actually convert — not just generate impressions.
What I do:

  • Meta Ads (Facebook & Instagram) — awareness, traffic, messaging, and retargeting campaigns
  • Audience research, segmentation, and precise retargeting setups
  • Ad creative design and copy (Canva + compelling copywriting)
  • Performance analytics, KPI tracking, and campaign optimisation
  • Content calendar management and social media strategy

Results I’ve delivered:

Working with an online bakery brand, I managed PKR 65,000+ in ad spend across 7 Meta campaigns — generating PKR 142,150 in revenue (2.18x ROAS), growing the social following by 1,460%, and reaching over 374,000 potential customers. I consistently maintained CTRs of 2–4.6%, outperforming industry benchmarks by up to 411%.
I hold a BSc in Computer Science from GIFT University and certifications in Digital Marketing from DigiSkills.pk and Content from YCPS. I work with tools including Meta Business Suite, Facebook Ads Manager, Canva, and AI tools like ChatGPT and Claude.
If you need a data-driven marketer who can manage your campaigns end-to-end and deliver measurable growth, let’s talk.

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Experience Level

Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

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Education

Bachelor of Science (Hons) in Computer Science at GIFT University
December 1, 2021 - December 31, 2025

Qualifications

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Industry Experience

Software & Internet, Retail, Media & Entertainment, Professional Services