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I am a marketing communications professional with a Master’s degree in Marketing Communication and a solid academic foundation complemented by hands-on experience in managing and executing global marketing strategies. My background includes leading brand partnerships, campaign management, and performance optimization for diverse products on platforms like Amazon and TikTok, driving measurable growth across US and EU markets. I am passionate about building data-driven communication strategies, leading cross-functional teams, and delivering digital campaigns that boost brand visibility and business results. I’m seeking a dynamic organization that values innovation and strategic communication, and I bring reliability, adaptability, and a collaborative spirit to every project. I’m comfortable with varied work environments and schedules, including weekends, and I pride myself on delivering excellent customer service and fostering a positive team dynamic.…I am a marketing communications professional with a Master’s degree in Marketing Communication and a solid academic foundation complemented by hands-on experience in managing and executing global marketing strategies. My background includes leading brand partnerships, campaign management, and performance optimization for diverse products on platforms like Amazon and TikTok, driving measurable growth across US and EU markets. I am passionate about building data-driven communication strategies, leading cross-functional teams, and delivering digital campaigns that boost brand visibility and business results. I’m seeking a dynamic organization that values innovation and strategic communication, and I bring reliability, adaptability, and a collaborative spirit to every project. I’m comfortable with varied work environments and schedules, including weekends, and I pride myself on delivering excellent customer service and fostering a positive team dynamic.

Zalfa Nafi Kusuma Dewi

Content Creator, Influencer Marketing Manager, Social Media Manager, +2

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I am a marketing communications professional with a Master’s degree in Marketing Communication and a solid academic foundation complemented by hands-on experience in managing and executing global marketing strategies. My background includes leading brand partnerships, campaign management, and performance optimization for diverse products on platforms like Amazon and TikTok, driving measurable growth across US and EU markets. I am passionate about building data-driven communication strategies, leading cross-functional teams, and delivering digital campaigns that boost brand visibility and business results. I’m seeking a dynamic organization that values innovation and strategic communication, and I bring reliability, adaptability, and a collaborative spirit to every project. I’m comfortable with varied work environments and schedules, including weekends, and I pride myself on delivering excellent customer service and fostering a positive team dynamic.…I am a marketing communications professional with a Master’s degree in Marketing Communication and a solid academic foundation complemented by hands-on experience in managing and executing global marketing strategies. My background includes leading brand partnerships, campaign management, and performance optimization for diverse products on platforms like Amazon and TikTok, driving measurable growth across US and EU markets. I am passionate about building data-driven communication strategies, leading cross-functional teams, and delivering digital campaigns that boost brand visibility and business results. I’m seeking a dynamic organization that values innovation and strategic communication, and I bring reliability, adaptability, and a collaborative spirit to every project. I’m comfortable with varied work environments and schedules, including weekends, and I pride myself on delivering excellent customer service and fostering a positive team dynamic.

Available to hire

I am a marketing communications professional with a Master’s degree in Marketing Communication and a solid academic foundation complemented by hands-on experience in managing and executing global marketing strategies. My background includes leading brand partnerships, campaign management, and performance optimization for diverse products on platforms like Amazon and TikTok, driving measurable growth across US and EU markets.
I am passionate about building data-driven communication strategies, leading cross-functional teams, and delivering digital campaigns that boost brand visibility and business results. I’m seeking a dynamic organization that values innovation and strategic communication, and I bring reliability, adaptability, and a collaborative spirit to every project. I’m comfortable with varied work environments and schedules, including weekends, and I pride myself on delivering excellent customer service and fostering a positive team dynamic.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

KOL Specialist for Amazon & TikTok US & EU Market at Yinta Tech Media Group Indonesia

June 1, 2025 - June 1, 2026

Influencer Partnership Management: identified and managed key opinion leaders across US/EU markets, maintaining professional relationships to ensure brand standards and compliance. Strategic Campaign Development: designed data-driven influencer campaigns aligned with regional insights to increase visibility, engagement, and sales on Amazon and TikTok. Performance Analysis & Reporting: analyzed engagement, conversions, and audience growth; delivered performance reports and optimization recommendations. Cross-Regional Coordination: ensured cohesive brand messaging across markets while adapting to regional trends. Relationship Building & Market Expansion: cultivated long-term partnerships with influencers and agencies to strengthen brand presence in target markets.

TikTok Affiliate Manager US & EU Market at Metajoint Corp

March 1, 2025 - Present

Identify, recruit, and onboard TikTok creators and affiliates across US/EU markets. Build and maintain relationships with creators, agencies, and affiliate partners. Manage end-to-end affiliate campaigns, including outreach, negotiations, product seeding, and performance tracking. Develop and optimize commission structures and promotional campaigns to maximize GMV and ROI. Monitor affiliate performance metrics, analyze results, and provide actionable insights to improve affiliate performance and sales growth. Source high-potential creators through TikTok Shop Affiliate Center, social media, competitor analysis, and creator databases. Coordinate product sampling and ensure timely delivery to affiliates and creators. Create campaign briefs, content guidelines, and promotional materials for affiliates. Stay up-to-date with TikTok trends, viral content formats, and market developments in the US and EU. Collaborate with marketing, e-commerce, and brand teams to align affiliate activities wi

Manager KOL Specialist at Goat Management

October 1, 2023 - June 30, 2025

Led end-to-end KOL strategies to boost brand visibility across social platforms. Built and nurtured relationships with 100+ micro, macro, and celebrity influencers; oversaw recruitment, contract negotiation, content planning, performance analysis, and campaign optimization. Collaborated with marketing, creative, and product teams to align KOL activations with broader brand campaigns. Developed data-driven reports to evaluate KOL ROI, engagement, reach, and conversions; launched seasonal campaigns to drive engagement and sales. Managed a team of junior KOL specialists and external agencies; implemented tiering to allocate budget and track performance.

Brand Ambassador Services Internship at Birowassidik Mabes Polri

January 1, 2023 - June 30, 2023

Administrative supervision, material handling, and assistance in investigations; assisted service locations and people with disabilities; provided directions and support as needed.

KOL Specialist - Internship at Pasar Kreatif Digital

September 1, 2022 - October 31, 2022

Manage communication and build relationships with media, KOLs, and third-party agencies for collaborations. Identify and research KOLs on various platforms to build a strong brand experience. Build KOL networks for product categories on social media, especially TikTok Live and e-commerce. Implement engagement campaigns by coordinating with KOLs on requirements, timelines, and deliverables. Provide accurate time estimates and monitor KOL performance.

Public Relations - Internship at The Bulet.In

August 1, 2022 - October 31, 2022

Develop PR strategies and campaigns; prepare press releases, speeches, and promotional materials. Build positive relationships with stakeholders, media, and the public; seek partnerships and sponsorships. Prepare PR reports; manage PR issues.

KOL Specialist at Ivynix Permata Gemilang

August 1, 2022 - September 1, 2023

Record potential KOLs; manage communication and relationships with media and KOLs. Create and archive administrative documents for cooperation with media and KOLs. Evaluate and analyze cooperation results; contribute ideas for campaigns with media/KOL to ensure alignment with targets.

Personal Assistant at British School Jakarta

November 1, 2021 - March 31, 2022

Manage student schedules; respond to emails; manage monthly finances for students; support school operations and problem-solving.

Private Teacher at Ms. Zalfaa

January 1, 2021 - February 28, 2022

Private English lessons; teach grammar, writing, listening, and speaking to students from Playground to Junior High; work with international and public schools.

Model & Actor at LSPR Short Film Production Batch 21

January 1, 2020 - January 1, 2020

Model and actor for a short film portraying a character addressing bullying; featured in a project for mass communication.

Production Manager at Breathe The Beat Theatre

September 1, 2019 - January 31, 2020

Managed university event production; prepared proposals and final reports; oversaw crew and prepared presentations for performances.

Crew at IFQ Event

October 1, 2018 - November 30, 2018

Ran 3-day event rundown; managed event finances; assisted the artist with translations between English and Indonesian.