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I am a high-achieving Bachelor of Business Administration (Hons) in Marketing student with a passion for branding, leadership, and storytelling. I have actively led brand communication efforts, managed social media for university clubs, and coordinated events that bring people together across cultures. My experience spans content creation, campaign support, stakeholder engagement, and student leadership initiatives. I’m deeply interested in consumer behavior, branding, and creative business development, with growing exposure to AI-driven marketing. I’m excited to translate insights into engaging campaigns, build strong brands, and contribute to teams and communities through collaborative problem-solving and innovative communication.…I am a high-achieving Bachelor of Business Administration (Hons) in Marketing student with a passion for branding, leadership, and storytelling. I have actively led brand communication efforts, managed social media for university clubs, and coordinated events that bring people together across cultures. My experience spans content creation, campaign support, stakeholder engagement, and student leadership initiatives. I’m deeply interested in consumer behavior, branding, and creative business development, with growing exposure to AI-driven marketing. I’m excited to translate insights into engaging campaigns, build strong brands, and contribute to teams and communities through collaborative problem-solving and innovative communication.

Gugulethu Chakamba

Social Media Manager, Content Creator, Brand Designer, +2

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I am a high-achieving Bachelor of Business Administration (Hons) in Marketing student with a passion for branding, leadership, and storytelling. I have actively led brand communication efforts, managed social media for university clubs, and coordinated events that bring people together across cultures. My experience spans content creation, campaign support, stakeholder engagement, and student leadership initiatives. I’m deeply interested in consumer behavior, branding, and creative business development, with growing exposure to AI-driven marketing. I’m excited to translate insights into engaging campaigns, build strong brands, and contribute to teams and communities through collaborative problem-solving and innovative communication.…I am a high-achieving Bachelor of Business Administration (Hons) in Marketing student with a passion for branding, leadership, and storytelling. I have actively led brand communication efforts, managed social media for university clubs, and coordinated events that bring people together across cultures. My experience spans content creation, campaign support, stakeholder engagement, and student leadership initiatives. I’m deeply interested in consumer behavior, branding, and creative business development, with growing exposure to AI-driven marketing. I’m excited to translate insights into engaging campaigns, build strong brands, and contribute to teams and communities through collaborative problem-solving and innovative communication.

Available to hire

I am a high-achieving Bachelor of Business Administration (Hons) in Marketing student with a passion for branding, leadership, and storytelling. I have actively led brand communication efforts, managed social media for university clubs, and coordinated events that bring people together across cultures. My experience spans content creation, campaign support, stakeholder engagement, and student leadership initiatives.

I’m deeply interested in consumer behavior, branding, and creative business development, with growing exposure to AI-driven marketing. I’m excited to translate insights into engaging campaigns, build strong brands, and contribute to teams and communities through collaborative problem-solving and innovative communication.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Brand Promotion & Integrated Marketing Campaign at ZUS Coffee Malaysia

September 1, 2025 - Present

Represented the ZUS Coffee brand through promotional marketing and communication project; participated in developing a marketing plan and integrated marketing communications strategy for the brand; developed skills in brand representation, campaign coordination, and marketing communication planning.

Dean’s List Awards Ceremony – Project Manager & Lead Coordinator at University Management Committee, Dean’s Office, Student Representative Council

June 1, 2025 - June 1, 2025

Led overall planning, coordination, and execution of the university’s Dean’s List Awards Ceremony involving high-achieving students, academic staff, and university stakeholders; managed event operations including scheduling, program flow, team coordination, protocol management, and communication activities.

REGENERASI Campaign Ambassador at Regenerasi Malaysia & Australia

June 1, 2025 - October 1, 2025

Advocated for Malaysia Palm oil and suggested policies; supported outreach initiatives and institutional engagement with communities and agriculture; engaged youths in policy discussions and participation.

Academic Paper Publisher at Marketing Research Projects

January 1, 2025 - Present

Contributed to data collection, content organization, and analysis of consumer behaviour topics.

First Aid Training Facilitator & Volunteer at Malaysian Red Crescent Society

October 1, 2024 - Present

Assisted trainers in guiding practical first aid activities and demonstrations; supported coordination and engagement during educational health sessions; developed leadership, teamwork, and community engagement skills.

Head of Government / President of Cambodia (2025) at ASEAN Model Delegation Leadership, Association of Southeast Asian Nations (ASEAN)

September 1, 2024 - June 1, 2025

Led delegation operations and governance simulations, coordinating with team members to simulate high-level government leadership.

Minister for Social Welfare & Development (2024) at ASEAN Model Delegation Leadership, Association of Southeast Asian Nations (ASEAN)

September 1, 2024 - June 1, 2025

Led delegation preparation, policy coordination, and formal parliamentary submissions.

Public Speaking, Hosting & Moderation at Albukhary International University

June 1, 2024 - Present

Moderate formal panel discussions during Business Day events; host and speaker during Orientation Day programs; participate in Cultural Week programs through stage coordination and event hosting.

Event Management Planner & Organizer at PeersHICOM 2024 & Student Representative Council 2025

April 1, 2024 - April 1, 2026

Led planning and coordination of over 50 student programs and mental wellness engagement activities; organized university events involving student participation and communication; supported teamwork, structured planning, and student representation initiatives.

Hubpages Article Publisher at Independent Writing & Publishing Experience

January 1, 2024 - Present

Developed research, writing, and audience communication skills through online publishing.

Social Media Manager & Social Business Coordinator at Albukhary International University (PaperReverse & Postitch Social Businesses)

January 1, 2024 - Present

Managed social media pages and online content for the club's social business initiatives, increasing engagement with 3k+ views; created promotional posts engaging 200+ students; represented clubs at exhibitions and university events; contributed to communication, marketing coordination, and public interaction activities.