I am a marketing and business professional with six years of experience across premium global fashion brands. I combine an Economics degree with a certificate IV in Digital Marketing to drive customer engagement, reporting, and data-driven decision making. I thrive in fast-paced retail environments and have a strong track record in inventory management, visual merchandising, and cross-functional collaboration across Australia and Colombia. I am seeking to contribute to a dynamic retail or fashion brand in marketing, e-commerce, or coordination roles. In my career, I have focused on delivering premium customer experiences, leveraging product knowledge, and turning insights into actionable recommendations that support business growth. I am motivated to add value through a data-informed approach, strong attention to detail, and a collaborative mindset.

Katalina Alarcon

I am a marketing and business professional with six years of experience across premium global fashion brands. I combine an Economics degree with a certificate IV in Digital Marketing to drive customer engagement, reporting, and data-driven decision making. I thrive in fast-paced retail environments and have a strong track record in inventory management, visual merchandising, and cross-functional collaboration across Australia and Colombia. I am seeking to contribute to a dynamic retail or fashion brand in marketing, e-commerce, or coordination roles. In my career, I have focused on delivering premium customer experiences, leveraging product knowledge, and turning insights into actionable recommendations that support business growth. I am motivated to add value through a data-informed approach, strong attention to detail, and a collaborative mindset.

Available to hire

I am a marketing and business professional with six years of experience across premium global fashion brands. I combine an Economics degree with a certificate IV in Digital Marketing to drive customer engagement, reporting, and data-driven decision making. I thrive in fast-paced retail environments and have a strong track record in inventory management, visual merchandising, and cross-functional collaboration across Australia and Colombia. I am seeking to contribute to a dynamic retail or fashion brand in marketing, e-commerce, or coordination roles.

In my career, I have focused on delivering premium customer experiences, leveraging product knowledge, and turning insights into actionable recommendations that support business growth. I am motivated to add value through a data-informed approach, strong attention to detail, and a collaborative mindset.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Casual Sales Associate at Salco Group Pty Ltd - GANT
May 1, 2025 - Present
Support visual merchandising execution in line with global brand standards, seasonal campaigns and promotional activities. Assist with inventory management, stock control, deliveries and cyclical stock counts while maintaining accurate records. Deliver premium customer experiences through product knowledge, styling support and relationship building. Contribute to weekly reporting by providing customer insights, product feedback and store performance observations. Support VIP customer engagement initiatives and in-store activities to drive customer loyalty and sales.
Casual Sales Associate at Fossil Group
August 1, 2024 - May 31, 2025
Delivered exceptional customer experiences while supporting daily retail operations. Assisted with inventory control, stock replenishment and product presentation. Supported visual merchandising initiatives in line with brand standards. Processed transactions, returns and customer enquiries accurately. Contributed to achieving sales targets and maintaining high store standards.
Senior Accounting Assistant at Brink’s Shared Services Centre
June 1, 2021 - June 1, 2022
Managed high-volume financial and customer-related records across multiple databases. Analyzed transactional information and maintained accurate reporting to support business operations. Supported compliance, quality assurance and process improvement initiatives. Maintained accurate documentation while working within strict deadlines.
Administrative Assistant at Pharmaceutical Services - Fundación Santa Fe de Bogotá
August 1, 2016 - May 31, 2021
Managed pharmaceutical databases, inventory records and reporting processes. Collected, analysed and reported inventory data relating to stock rotation, product usage and pricing. Supported auditing, inventory control and administrative procedures. Produced reports used to support purchasing and operational decisions.
Construction Cleaner at CCV - Cleaning Construction Services
September 1, 2025 - Present
Maintain office facilities, amenities and common areas across active construction sites. Manage cleaning inventory, stock levels and supply requirements. Coordinate with site supervisors and subcontractors to support efficient site operations.
General Labourer at MC Labour Services Pty Ltd
June 1, 2024 - October 31, 2024
Coordinated stock management, supplier orders and site amenities across multiple projects. Collaborated with site management and workforce teams to support daily operations. Supported operational planning and workplace organisation initiatives.

Education

Certificate IV in Marketing & Communication at Insight Academy
January 1, 2024 - June 26, 2026
Bachelor of Economics at La Salle University
January 11, 2030 - January 1, 2018

Qualifications

Certificate IV in Marketing & Communication
January 1, 2024 - June 26, 2026

Industry Experience

Retail, Professional Services, Healthcare, Financial Services, Media & Entertainment