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I am a marketing and communications professional with experience across agency, nonprofit, and institutional environments. I blend brand strategy with hands-on campaign execution and active stakeholder engagement with elected officials, health care providers, and community partners. I bring an agency-trained storytelling instinct and a mission-driven orientation toward impact. MBA-trained with international experience across New York, Pennsylvania, and South Asia, I focus on partnerships, community engagement, and external-facing roles within mission-driven organizations. I thrive in roles that combine strategic brand work with cross-sector collaboration to drive meaningful community outcomes.…I am a marketing and communications professional with experience across agency, nonprofit, and institutional environments. I blend brand strategy with hands-on campaign execution and active stakeholder engagement with elected officials, health care providers, and community partners. I bring an agency-trained storytelling instinct and a mission-driven orientation toward impact. MBA-trained with international experience across New York, Pennsylvania, and South Asia, I focus on partnerships, community engagement, and external-facing roles within mission-driven organizations. I thrive in roles that combine strategic brand work with cross-sector collaboration to drive meaningful community outcomes.

Shehrin Anjum

Brand Strategist, Marketing Strategist, Content Strategist, +2

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I am a marketing and communications professional with experience across agency, nonprofit, and institutional environments. I blend brand strategy with hands-on campaign execution and active stakeholder engagement with elected officials, health care providers, and community partners. I bring an agency-trained storytelling instinct and a mission-driven orientation toward impact. MBA-trained with international experience across New York, Pennsylvania, and South Asia, I focus on partnerships, community engagement, and external-facing roles within mission-driven organizations. I thrive in roles that combine strategic brand work with cross-sector collaboration to drive meaningful community outcomes.…I am a marketing and communications professional with experience across agency, nonprofit, and institutional environments. I blend brand strategy with hands-on campaign execution and active stakeholder engagement with elected officials, health care providers, and community partners. I bring an agency-trained storytelling instinct and a mission-driven orientation toward impact. MBA-trained with international experience across New York, Pennsylvania, and South Asia, I focus on partnerships, community engagement, and external-facing roles within mission-driven organizations. I thrive in roles that combine strategic brand work with cross-sector collaboration to drive meaningful community outcomes.

Available to hire

I am a marketing and communications professional with experience across agency, nonprofit, and institutional environments. I blend brand strategy with hands-on campaign execution and active stakeholder engagement with elected officials, health care providers, and community partners. I bring an agency-trained storytelling instinct and a mission-driven orientation toward impact.

MBA-trained with international experience across New York, Pennsylvania, and South Asia, I focus on partnerships, community engagement, and external-facing roles within mission-driven organizations. I thrive in roles that combine strategic brand work with cross-sector collaboration to drive meaningful community outcomes.

Skills

Brand Identity

Copywriting

Data Visualization

Experience Level

Brand Identity

Expert

Copywriting

Intermediate

Data Visualization

Intermediate

Work Experience

Marketing & Community Engagement Specialist at Venture House

April 1, 2025 - Present

Led organization-wide marketing and external communications strategy across four NYC locations, strengthening visibility of member-centered programming and the Clubhouse model. Built and managed strategic partnerships with hospitals, mental health providers, housing organizations, DOHMH-affiliated programs, ACT Teams, and elected officials — creating referral pipelines and advancing community integration. Drove multi-platform content strategy across Instagram, Facebook, LinkedIn, and YouTube, generating 13,128 monthly views and achieving over 107% growth in accounts reached. Coordinated partnership engagement through presentations, site visits, and cross-sector collaborations that expand organizational reach and institutional visibility. Developed brand frameworks, campaign messaging, and visual standards ensuring consistency across all public-facing communications. Translated program outcomes and community impact into clear narratives for partners, funders, and stakeholders.

Family Enrollment Specialist at All My Children Daycare & Nursery School

June 1, 2024 - April 1, 2025

Managed community-facing communications and family engagement initiatives, strengthening trust and participation across a 50+ family community. Guided families through enrollment, DOE childcare vouchers, and city/state funding programs, serving as the primary liaison between families and the organization. Maintained compliance documentation and tracking systems in support of regulatory requirements and organizational reporting.

Graduate Assistant at IUP Eberly College of Business

August 1, 2022 - May 1, 2024

Supported faculty research and publications through data analysis, literature review, and academic coordination within the MBA program. Assisted with curriculum delivery and student evaluation, developing analytical and communication skills in a rigorous academic setting.

Senior Brand Service Executive at Havas Creative

March 1, 2020 - August 1, 2022

Led integrated 360° marketing campaigns for major FMCG and personal care brands — Emami, Boroplus, Crème 21, and Kesh King — across digital, print, and outdoor media. Applied consumer research and performance analytics to inform campaign strategy, contributing to an estimated 15% increase in client sales across managed accounts. Led social media campaigns for Timezone, delivering seasonal and culturally resonant content aligned with brand positioning and audience growth. Maintained strong client relationships and delivered high-quality outputs in a fast-paced, deadline-driven agency environment.