Hello! My name is Samira Lee, I'm a Graphic Designer/Art Director with about 15 years of experience dedicated to Packaging Design - working in both beauty and CPG, which I love! I've been involved from the conceptual stages of design all the way to print production. I've done many design refreshes with sub brands, paying attention to typography, layout and the visual impact it can make on shelf and in your hands. I would love to hear more about your role, please reach out with any questions. Thank you, Samira

Samira Lee

Hello! My name is Samira Lee, I'm a Graphic Designer/Art Director with about 15 years of experience dedicated to Packaging Design - working in both beauty and CPG, which I love! I've been involved from the conceptual stages of design all the way to print production. I've done many design refreshes with sub brands, paying attention to typography, layout and the visual impact it can make on shelf and in your hands. I would love to hear more about your role, please reach out with any questions. Thank you, Samira

Available to hire

Hello! My name is Samira Lee, I’m a Graphic Designer/Art Director with about 15 years of experience dedicated to Packaging Design - working in both beauty and CPG, which I love! I’ve been involved from the conceptual stages of design all the way to print production. I’ve done many design refreshes with sub brands, paying attention to typography, layout and the visual impact it can make on shelf and in your hands. I would love to hear more about your role, please reach out with any questions.

Thank you,
Samira

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Experience Level

Expert
Intermediate

Work Experience

Packaging Design Consultant at Kate Spade
December 1, 2022 - May 1, 2023
Designed and managed print and packaging for Kate Spade brand including various promotional items. Collaborated with cross-functional partners in projects ranging from marketing to engineering.
Art Director / Designer at Laird + Partners
June 30, 2014 - Present
Conceptualized seasonal campaigns, oversaw print collateral, and collaborated with various teams to enhance branding across multiple categories.
Designer Consultant at Chanel
December 1, 2013 - May 1, 2014
Worked on visual merchandising for retail spaces, created mailers, signage, and promotional items, focusing on delivering impactful designs.
Art Director + Designer at Kiehl’s Since 1851 & Shu Uemura
May 31, 2008 - March 31, 2013
Designed print collateral and web templates, led visual design for seasonal campaigns, and ensured brand consistency across all platforms.

Education

Bachelor of Arts at University at Buffalo
September 1, 1997 - May 1, 2002
Handbag Design & Construction at Scuola del Cuoio
January 1, 2013 - August 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Retail

Experience Level

Expert
Intermediate