I am Cristina Fado, a Visual Artist Director and Creative Consultant with over 12 years of experience in fashion imagery. I have operated at every level of the visual process—from on-set technical execution to creative leadership and brand identity management. My career has taken me through high-pressure environments for global retail giants and luxury markets, shaping bold, narrative-driven campaigns that resonate across editorial, e-commerce, and influencer content. Currently based in Barcelona, I lead styling and design for brand rebrands, mentor in-house teams, and translate creative vision into scalable production workflows. I am passionate about elevating brand storytelling through meticulous styling, cohesive visual language, and data-informed optimization of large-scale shoots and campaigns.

Cristina Fado

I am Cristina Fado, a Visual Artist Director and Creative Consultant with over 12 years of experience in fashion imagery. I have operated at every level of the visual process—from on-set technical execution to creative leadership and brand identity management. My career has taken me through high-pressure environments for global retail giants and luxury markets, shaping bold, narrative-driven campaigns that resonate across editorial, e-commerce, and influencer content. Currently based in Barcelona, I lead styling and design for brand rebrands, mentor in-house teams, and translate creative vision into scalable production workflows. I am passionate about elevating brand storytelling through meticulous styling, cohesive visual language, and data-informed optimization of large-scale shoots and campaigns.

Next availability:
August 1, 2026

I am Cristina Fado, a Visual Artist Director and Creative Consultant with over 12 years of experience in fashion imagery. I have operated at every level of the visual process—from on-set technical execution to creative leadership and brand identity management. My career has taken me through high-pressure environments for global retail giants and luxury markets, shaping bold, narrative-driven campaigns that resonate across editorial, e-commerce, and influencer content.

Currently based in Barcelona, I lead styling and design for brand rebrands, mentor in-house teams, and translate creative vision into scalable production workflows. I am passionate about elevating brand storytelling through meticulous styling, cohesive visual language, and data-informed optimization of large-scale shoots and campaigns.

See more

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Styling Lead, Design at Independent / Barcelona-based branding
January 1, 2024 - January 1, 2026
Driving the brand's visual identity through bold, trend-driven styling across e-commerce, editorial, and influencer content during a rebranding era.
Senior Fashion Stylist at Bershka
January 1, 2023 - January 1, 2025
Lead styling for campaigns; trend research and presentation; quality control and casting for brand campaigns
Senior Art Director / Specialist at Tom Tailor
January 1, 2021 - January 1, 2022
Lead visual concepts and campaign execution for the German market; aesthetic oversight across campaigns.
Senior Art Director Specialist at Tom Tailor
January 1, 2021 - January 1, 2022
Lead visual concepts and campaign execution for the German market; aesthetic oversight ensuring visual composition and storytelling aligned with brand positioning during rebranding era
Deputy Stylist & Art Director at NA-KD Fashion
January 1, 2020 - January 1, 2021
Develop and mentor the in-house styling team; conduct trend research and presentations; ensure quality control.
Deputy Stylist & Art Director at NA-K
January 1, 2020 - January 1, 2021
Developed and mentored the in-house styling team, trend research and presentation; quality control, constructive feedback to stylists on re-shoots and improvements; production and model casting; briefing for inspirational, retail and brand campaigns
Fashion Editor at Like Magazine
January 1, 2018 - January 1, 2020
Fashion Editor for magazine content; fashion direction and styling for editorial.
Freelance Fashion Stylist / Art Director at London (Self-employed)
January 1, 2015 - January 1, 2020
Freelance styling and art direction for fashion campaigns, editorials and brand shoots across London.
Stylist at Mango
January 1, 2013 - January 1, 2014
Daily styling on models, mannequin and still life shoots.
Freelance Fashion Stylist at Mango
January 1, 2013 - January 1, 2014
Daily styling on models, set and mannequin and still life
Fashion Teacher at Artidi School
January 1, 2012 - January 1, 2014
Teaching fashion styling and related topics
Freelance Fashion Stylist at Privalia
January 1, 2010 - January 1, 2012
Daily styling shoots on model, mannequin and still life

Education

Master Degree in Styling and Art Direction for Magazines at Barcelona
January 1, 2010 - January 1, 2015
Art Direction, Fashion Styling, Fashion Marketing and Communication at Sants Martins College, London
January 1, 2018 - June 30, 2026
Fashion Teacher at Artidi School
January 1, 2012 - January 1, 2014
Art Direction, Fashion Styling, Fashion Marketing and Communication at Saint Martins College, London
January 11, 2030 - January 1, 2018
Master Degree Styling and Art Direction for Magazines at Fashion Teacher Artidi School
January 1, 2012 - January 1, 2014
Fashion Stylist at Barcelona
January 1, 2010 - January 1, 2015

Qualifications

English - C1 Advanced
January 11, 2030 - June 30, 2026
Spanish - Native
January 11, 2030 - June 30, 2026
Master Degree in Styling and Art Direction for Magazines
January 1, 2012 - January 1, 2014

Industry Experience

Retail, Media & Entertainment, Professional Services, Education, Travel & Hospitality