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Hi, I’m Kirsten Shuford, a Los Angeles-based social media professional with a passion for storytelling across entertainment and fashion brands. I love turning ideas into engaging video content and building campaigns that resonate with audiences on TikTok, Instagram, and beyond. I combine end-to-end production skills with data-driven optimization to deliver on-brand results. When I’m not crafting content calendars or producing video assets, I enjoy collaborating across teams to bring creative concepts to life.…Hi, I’m Kirsten Shuford, a Los Angeles-based social media professional with a passion for storytelling across entertainment and fashion brands. I love turning ideas into engaging video content and building campaigns that resonate with audiences on TikTok, Instagram, and beyond. I combine end-to-end production skills with data-driven optimization to deliver on-brand results. When I’m not crafting content calendars or producing video assets, I enjoy collaborating across teams to bring creative concepts to life.

Kirsten Shuford

Video Editor, Content Creator, Content Producer, +2

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Hi, I’m Kirsten Shuford, a Los Angeles-based social media professional with a passion for storytelling across entertainment and fashion brands. I love turning ideas into engaging video content and building campaigns that resonate with audiences on TikTok, Instagram, and beyond. I combine end-to-end production skills with data-driven optimization to deliver on-brand results. When I’m not crafting content calendars or producing video assets, I enjoy collaborating across teams to bring creative concepts to life.…Hi, I’m Kirsten Shuford, a Los Angeles-based social media professional with a passion for storytelling across entertainment and fashion brands. I love turning ideas into engaging video content and building campaigns that resonate with audiences on TikTok, Instagram, and beyond. I combine end-to-end production skills with data-driven optimization to deliver on-brand results. When I’m not crafting content calendars or producing video assets, I enjoy collaborating across teams to bring creative concepts to life.

Available to hire

Hi, I’m Kirsten Shuford, a Los Angeles-based social media professional with a passion for storytelling across entertainment and fashion brands. I love turning ideas into engaging video content and building campaigns that resonate with audiences on TikTok, Instagram, and beyond.

I combine end-to-end production skills with data-driven optimization to deliver on-brand results. When I’m not crafting content calendars or producing video assets, I enjoy collaborating across teams to bring creative concepts to life.

Skills

Copywriting

Video Advert

Experience Level

Copywriting

Expert

Video Advert

Intermediate

Language

English

Fluent

Work Experience

Social Media Coordinator at NBC Universal Studios

January 1, 2026 - March 1, 2026

Conceptualized, filmed, and edited 20+ assets per week across TikTok, Instagram, X, Threads, and Facebook; led content from ideation through post-production (Premiere Pro, Lightroom, Photoshop) and publishing; built multi-platform content calendars in Airtable and Sprinklr; developed platform-specific, social-first copy; monitored performance metrics to inform ongoing optimization.

Social Media Strategist at Fidelity Denim

October 1, 2025 - December 1, 2025

Produced and edited short-form fashion videos for TikTok, Instagram, and Pinterest; captured on-set content to translate the brand's aesthetic into engaging visuals; translated trends into on-brand content for seasonal campaigns; coordinated influencer partnerships and tracked performance metrics to refine strategy.

Remote Social Media Marketing Intern at Sponsor A Pet

June 1, 2025 - September 1, 2025

Produced 5 short-form video assets per week for Instagram and TikTok to promote adoptable animals and fundraising campaigns; conducted outreach calls to shelters to expand partnerships; collaborated with marketing to adapt narratives across platforms; monitored analytics to improve campaign performance.

Community Employment Specialist at Lifespan Services

December 1, 2024 - June 1, 2025

Designed social media and email campaigns to raise awareness of employment programs; developed individualized employment plans and facilitated partnerships with local employers.

Social Media Content Creator at TikTok (Remote)

December 1, 2022 - Present

Independently concepted, filmed, and edited short-form content across fashion, beauty, and lifestyle verticals; grew account visibility and traffic by applying SEO best practices and leveraging cultural moments; performed performance analysis and served as on-camera talent for brand partnerships.