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Hi, I'm Iqra Salam, a digital designer and brand strategist with a Doctor of Optometry and 3+ years of experience in digital design, healthcare research, and brand strategy. I blend clinical understanding with creative visuals to translate medical data into accessible visuals and campaigns. My work spans eye health awareness campaigns, infographics, motion graphics, and AI-assisted creative workflows. I've collaborated with international teams through VOSH International, delivering high-impact design and research across multiple roles. Hi, I'm actively seeking opportunities in digital design, healthcare communications, UI/UX, motion graphics, or related roles, with openness to relocation worldwide. I thrive in cross-functional teams and love turning complex clinical data into compelling narratives.…Hi, I'm Iqra Salam, a digital designer and brand strategist with a Doctor of Optometry and 3+ years of experience in digital design, healthcare research, and brand strategy. I blend clinical understanding with creative visuals to translate medical data into accessible visuals and campaigns. My work spans eye health awareness campaigns, infographics, motion graphics, and AI-assisted creative workflows. I've collaborated with international teams through VOSH International, delivering high-impact design and research across multiple roles. Hi, I'm actively seeking opportunities in digital design, healthcare communications, UI/UX, motion graphics, or related roles, with openness to relocation worldwide. I thrive in cross-functional teams and love turning complex clinical data into compelling narratives.

Iqra Salam

Designer, Brand Designer, UI Designer, +2

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Hi, I'm Iqra Salam, a digital designer and brand strategist with a Doctor of Optometry and 3+ years of experience in digital design, healthcare research, and brand strategy. I blend clinical understanding with creative visuals to translate medical data into accessible visuals and campaigns. My work spans eye health awareness campaigns, infographics, motion graphics, and AI-assisted creative workflows. I've collaborated with international teams through VOSH International, delivering high-impact design and research across multiple roles. Hi, I'm actively seeking opportunities in digital design, healthcare communications, UI/UX, motion graphics, or related roles, with openness to relocation worldwide. I thrive in cross-functional teams and love turning complex clinical data into compelling narratives.…Hi, I'm Iqra Salam, a digital designer and brand strategist with a Doctor of Optometry and 3+ years of experience in digital design, healthcare research, and brand strategy. I blend clinical understanding with creative visuals to translate medical data into accessible visuals and campaigns. My work spans eye health awareness campaigns, infographics, motion graphics, and AI-assisted creative workflows. I've collaborated with international teams through VOSH International, delivering high-impact design and research across multiple roles. Hi, I'm actively seeking opportunities in digital design, healthcare communications, UI/UX, motion graphics, or related roles, with openness to relocation worldwide. I thrive in cross-functional teams and love turning complex clinical data into compelling narratives.

Available to hire

Hi, I’m Iqra Salam, a digital designer and brand strategist with a Doctor of Optometry and 3+ years of experience in digital design, healthcare research, and brand strategy. I blend clinical understanding with creative visuals to translate medical data into accessible visuals and campaigns. My work spans eye health awareness campaigns, infographics, motion graphics, and AI-assisted creative workflows. I’ve collaborated with international teams through VOSH International, delivering high-impact design and research across multiple roles.

Hi, I’m actively seeking opportunities in digital design, healthcare communications, UI/UX, motion graphics, or related roles, with openness to relocation worldwide. I thrive in cross-functional teams and love turning complex clinical data into compelling narratives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Urdu

Fluent

Arabic

Fluent

Panjabi, Punjabi

Fluent

Hindi

Intermediate

Work Experience

Research Analyst at Silverlight Consultation Firm

January 1, 2024 - Present

Conduct structured medical and healthcare research using validated methodologies, ensuring evidence-based rigor throughout the full research lifecycle. Analyze complex datasets using SPSS and Microsoft Excel, producing interpreted clinical findings and actionable insights for stakeholders. Prepare comprehensive research reports, executive summaries, and visually designed clinical documentation aligned with international standards. Collaborate with interdisciplinary teams to maintain accuracy, consistency, and publication-ready quality across all research outputs.

Director of Digital Strategy at Optoglobe

January 1, 2024 - Present

Develop and execute omnichannel digital strategies expanding healthcare outreach and deepening patient engagement across web, social, and content platforms. Lead evidence-based content and visual design for eye health awareness campaigns, ensuring clinical accuracy and creative impact for diverse audiences. Design branded infographics, motion graphics, data visualizations, and pitch decks to communicate research findings clearly to non-clinical stakeholders. Monitor digital performance metrics, reach, engagement, conversions and apply data-driven insights to continuously optimize campaign ROI. Translate complex medical research into impactful digital and visual content, bridging clinical teams and broader public audiences. Manage end-to-end brand identity, social media growth strategy, and digital visual presence for a healthcare-focused organization.

Research & Clinical Support Associate | Graphic Designer & Content Writer at VOSH International

January 1, 2023 - Present

Designed comprehensive visual content: posters, social media creatives, motion graphics, and campaign materials for global eye care initiatives across multiple countries. Produced and edited educational and promotional video content for vision outreach programs using CapCut and Adobe tools, increasing audience engagement. Created pitch decks, branded presentations, and slide materials for international program communications, maintaining consistent visual identity. Developed culturally tailored written content (captions, scripts, campaign messaging) for diverse international demographics across VOSH's global platform. Collaborated with cross-functional international teams to deliver branded communications with consistent visual standards.

Freelance Medical Research Writer & Academic Consultant at Self-Employed

January 1, 2022 - Present

Delivered 3+ years of professional medical and healthcare research writing services to clients across clinical and academic fields. Conducted rigorous literature reviews, quantitative analyses, and evidence-based writing for theses, synopses, and research proposals. Structured complete research documents: proposals, methodologies, results, and discussions to meet international academic publication standards. Ensured originality, precision, and proper referencing (APA/Harvard) while consistently meeting tight delivery deadlines across multiple projects.