I'm a Growth Marketing & Digital Strategy Manager specializing in healthcare marketing, with hands-on experience running acquisition campaigns across Meta and Google Ads, building end-to-end funnels, content systems, and ad assets. I’ve driven international growth and improved conversion rates through data-driven optimization and cross-functional collaboration. I thrive in multidisciplinary teams, coordinating marketing, sales, technology, and clinical services to deliver patient acquisition and business growth. I’ve delivered tangible results—boosting qualified leads, optimizing budgets, and producing a robust creative pipeline for social, video, and web assets.

Sergio Gallardo

I'm a Growth Marketing & Digital Strategy Manager specializing in healthcare marketing, with hands-on experience running acquisition campaigns across Meta and Google Ads, building end-to-end funnels, content systems, and ad assets. I’ve driven international growth and improved conversion rates through data-driven optimization and cross-functional collaboration. I thrive in multidisciplinary teams, coordinating marketing, sales, technology, and clinical services to deliver patient acquisition and business growth. I’ve delivered tangible results—boosting qualified leads, optimizing budgets, and producing a robust creative pipeline for social, video, and web assets.

Available to hire

I’m a Growth Marketing & Digital Strategy Manager specializing in healthcare marketing, with hands-on experience running acquisition campaigns across Meta and Google Ads, building end-to-end funnels, content systems, and ad assets. I’ve driven international growth and improved conversion rates through data-driven optimization and cross-functional collaboration.

I thrive in multidisciplinary teams, coordinating marketing, sales, technology, and clinical services to deliver patient acquisition and business growth. I’ve delivered tangible results—boosting qualified leads, optimizing budgets, and producing a robust creative pipeline for social, video, and web assets.

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Language

Spanish; Castilian
Fluent
English
Fluent
French
Beginner

Work Experience

Human Resources and Sales Intern at Activas — Health care and Assisted Living Startup
January 1, 2026 - Present
Managed commercial, operational, and recruitment activities simultaneously in a lean, fast-paced startup environment, reporting directly to the CEO and HR Director. Managed a portfolio of up to 20 clients per day and consistently achieved an average of 3 sales per week through consultative selling of health care services. Contributed to more than 90 health care professional hires, supporting end-to-end recruitment, screening, and follow-up. Coordinated communications across Sales, Operations, and Human Resources to ensure successful service delivery.
Digital Communications & Recruitment Campaigns Designer (Communications Delegate) at Equipo Europa Cantabria
January 1, 2025 - Present
Designed digital communications and recruitment campaigns that contributed to the addition of 20 new members. Created static graphics, reels, short-form videos, posts, and stories; managed the process from ideation and production to publication. Planned and delivered communications campaigns for 8+ online and in-person events. Led the promotion and organization of a training retreat attended by 28 participants from multiple regions. Collaborated with multidisciplinary teams to align strategic objectives, brand messaging, and digital content.
Growth Marketing & Digital Strategy Manager at Costa Rica Dental Clinic & Lab
January 1, 2024 - Present
Designed and implemented the clinic's first end-to-end performance marketing and patient acquisition strategy, establishing channels, funnels, processes, and KPIs where no formal commercial structure previously existed. Increased qualified leads from 3 to more than 178 per month, representing over 5,800% growth. Built, launched, and optimized 20+ paid advertising campaigns targeting Costa Rican and US audiences for high-value dental care treatments. Contributed to recurring acquisition of 4–5 patients per week for dental prosthetics and 3 international patients per month for advanced implantology. Supported the acquisition of treatments with average values ranging from $9,000 to $18,000, prioritizing low-cost, high-return campaigns. Analyzed campaign performance, audiences, messaging, and creative assets to improve conversion rates and allocate budget to top-performing ads. Produced and managed a creative pipeline of more than 300 social media assets and 20+ audiovisual pieces for Yo

Education

Bachelor's Degree in Psychology at Universidad Europea del Atlántico
January 1, 2022 - January 1, 2026
Master's Degree in Neuropsychology at TEC Universidad Tecnológica
January 1, 2025 - January 1, 2026
Advanced Social Media Design and Canva at Udemy
January 1, 2026 - January 1, 2026
Creative Copywriting and Storytelling at Udemy
January 1, 2026 - January 1, 2026

Qualifications

Bachelor's Degree in Psychology
January 1, 2022 - January 1, 2026
Master's Degree in Neuropsychology
January 1, 2025 - January 1, 2026
Advanced Social Media Design and Canva
January 1, 2026 - January 1, 2026
Creative Copywriting and Storytelling
January 1, 2026 - January 1, 2026

Industry Experience

Healthcare, Professional Services, Media & Entertainment, Software & Internet