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A creative and visual designer with 3+ years of experience; leading art direction, brand design for Global, label and Independent IPs. Skilled in transforming research-driven insights into compelling visual narratives, developing unique brand identities and marketing campaigns. Adept at directing, creative ideation, curation, and cohesive execution across digital, print, and experiential outcomes. I enjoy shaping concepts from research and collaboration into tangible visuals, from live events and campaigns to branding systems and asset production. I’ve led creative direction, art management, and design production for music projects and multi-brand programs, and I thrive in cross-cultural teams to deliver high-impact storytelling that resonates with audiences.…A creative and visual designer with 3+ years of experience; leading art direction, brand design for Global, label and Independent IPs. Skilled in transforming research-driven insights into compelling visual narratives, developing unique brand identities and marketing campaigns. Adept at directing, creative ideation, curation, and cohesive execution across digital, print, and experiential outcomes. I enjoy shaping concepts from research and collaboration into tangible visuals, from live events and campaigns to branding systems and asset production. I’ve led creative direction, art management, and design production for music projects and multi-brand programs, and I thrive in cross-cultural teams to deliver high-impact storytelling that resonates with audiences.

Mahila Akhtar

Creative Director, Art Director, Graphic Designer, +2

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A creative and visual designer with 3+ years of experience; leading art direction, brand design for Global, label and Independent IPs. Skilled in transforming research-driven insights into compelling visual narratives, developing unique brand identities and marketing campaigns. Adept at directing, creative ideation, curation, and cohesive execution across digital, print, and experiential outcomes. I enjoy shaping concepts from research and collaboration into tangible visuals, from live events and campaigns to branding systems and asset production. I’ve led creative direction, art management, and design production for music projects and multi-brand programs, and I thrive in cross-cultural teams to deliver high-impact storytelling that resonates with audiences.…A creative and visual designer with 3+ years of experience; leading art direction, brand design for Global, label and Independent IPs. Skilled in transforming research-driven insights into compelling visual narratives, developing unique brand identities and marketing campaigns. Adept at directing, creative ideation, curation, and cohesive execution across digital, print, and experiential outcomes. I enjoy shaping concepts from research and collaboration into tangible visuals, from live events and campaigns to branding systems and asset production. I’ve led creative direction, art management, and design production for music projects and multi-brand programs, and I thrive in cross-cultural teams to deliver high-impact storytelling that resonates with audiences.

Available to hire

A creative and visual designer with 3+ years of experience; leading art direction, brand design for Global, label and Independent IPs. Skilled in transforming research-driven insights into compelling visual narratives, developing unique brand identities and marketing campaigns. Adept at directing, creative ideation, curation, and cohesive execution across digital, print, and experiential outcomes.

I enjoy shaping concepts from research and collaboration into tangible visuals, from live events and campaigns to branding systems and asset production. I’ve led creative direction, art management, and design production for music projects and multi-brand programs, and I thrive in cross-cultural teams to deliver high-impact storytelling that resonates with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Urdu

Fluent

Work Experience

Assistant Creative Manager at Giraffe Pvt. Ltd / Warner Music South Asia

July 1, 2024 - Present

Led and curated Global Music Camp’s 'Creative Camp', driving growth through community engagement, school programs, local artists and creatives. Directed artist collaboration, content workflows, and on-ground creative operations. Roles included artist management, wardrobe and styling for music videos, and contributions to key visual concepts and creative direction. Executed the build of a dedicated jam room for the camp, later repurposed for podcasts and recordings. Delivered the camp’s complete branding, visual system, and merch; recruited and researched talent; defined the camp’s documentary scope, tone, and visual direction to ensure alignment with its creative narrative.

UI/UX & Visual Designer at TKXEL - MNC

July 1, 2023 - January 1, 2024

Branding & rebranding – Directed identity refreshes for Reloadux, nand.ai (enterprise SaaS), and CFC Aircar (US aerospace/automotive), incorporating trend research, modern 3D elements, and serif typography across digital and social platforms. Creative installations – Conceptualized and illustrated a Tkxel mural, merging traditional Mughal miniature art with contemporary themes to reflect brand cultures. Product design – Collaborated on Proizer (project management tool) with cross-functional teams, conducting competitive analysis of ERPs (Microsoft Dynamics, Atlassian, Salesforce) to define scope and UI/UX. Web & digital experience – Contributed to Tkxel’s website revamp, enhancing UX for dropdown menus, landing page, and hero section to improve navigation and engagement. Visual storytelling – Developed project case studies, thumbnails, and narrative-driven presentations informed by industry trend research to effectively communicate complex ideas.

Creative Intern at CongloHQ

August 1, 2022 - Present

Provided design services to leading brands including Rose Petal, Sabroso, Sultan, and Move It. Created key visuals (KVs), animations, and illustrated storefront artwork for major food brand. Adapted designs to meet diverse local market client requirements. Gained hands-on experience in a fast-paced marketing agency environment, strengthening time management and multitasking skills through high-volume project delivery.

Creative Associate at Dubai Expo 2020

September 1, 2021 - Present

Animated infographics show casing Himalayan Pink Salt for pavilion displays. Experience design, curating and building immersive installation for visitors. Sculpted a detailed miniature salt mine model. Concept sketching to support creative direction and execution. Collaborated with national and international teams, gaining hands-on experience in cross-cultural creative production.