Hi, I’m John Olukoju, a Meta Ads specialist with 5+ years of hands-on experience setting up, managing, and optimizing paid social campaigns. I translate complex marketing concepts into clear, actionable guidance for clients, turning data into decisions. I’ve built structured brand voice documentation and master guides for multiple clients, and I manage content scheduling across Meta Business Suite, Facebook, and Instagram for seven concurrent accounts. I love teaching and collaborate with clients in a consultative capacity, staying on top of paid social trends and analytics to drive results. I’m available for remote, flexible-schedule collaboration.

John Olukoju

Hi, I’m John Olukoju, a Meta Ads specialist with 5+ years of hands-on experience setting up, managing, and optimizing paid social campaigns. I translate complex marketing concepts into clear, actionable guidance for clients, turning data into decisions. I’ve built structured brand voice documentation and master guides for multiple clients, and I manage content scheduling across Meta Business Suite, Facebook, and Instagram for seven concurrent accounts. I love teaching and collaborate with clients in a consultative capacity, staying on top of paid social trends and analytics to drive results. I’m available for remote, flexible-schedule collaboration.

Available to hire

Hi, I’m John Olukoju, a Meta Ads specialist with 5+ years of hands-on experience setting up, managing, and optimizing paid social campaigns. I translate complex marketing concepts into clear, actionable guidance for clients, turning data into decisions.

I’ve built structured brand voice documentation and master guides for multiple clients, and I manage content scheduling across Meta Business Suite, Facebook, and Instagram for seven concurrent accounts. I love teaching and collaborate with clients in a consultative capacity, staying on top of paid social trends and analytics to drive results. I’m available for remote, flexible-schedule collaboration.

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Experience Level

Expert
Expert
Intermediate

Language

English
Fluent

Work Experience

Digital Marketing Specialist at Confidential Client (NDA)
April 1, 2022 - April 1, 2026
Set up and scaled Meta Ads campaigns from zero for a new account, establishing measurable conversion volume through iterative campaign testing. Ran parallel campaign formats (lead form and click-to-call) for a recruitment marketing account, generating 253 leads at $13.09/lead. Partnered with leadership to identify capacity gaps and recruited additional creative support to meet growing content demand.
Digital Marketing Specialist & Account Manager at Farmers Marketing Inc.
September 1, 2020 - Present
Set up, manage, and optimize Meta Ads campaigns for 7 concurrent client accounts, running 37+ campaigns per account across Advantage+ Shopping, retargeting, and lead generation formats. Schedule, publish, and monitor content across Meta Business Suite, Facebook, and Instagram for multiple accounts simultaneously. Built structured brand voice documentation and master guides for clients, translating marketing strategy into clear, easy-to-follow reference materials their teams could use independently. Track and report on campaign performance using GA4 and Meta Ads Manager, suggesting improvements and adjustments based on results — including scaling one campaign from a cold start to 154 leads at $6.41/lead through iterative testing. Work directly and consultatively with client stakeholders, providing real-time feedback and guidance to build their confidence in managing their own marketing over time. Stay current on Meta platform policy and tracking changes (Pixel, Conversion API) to main

Education

Bachelor of Commerce (Honours), Marketing & Supply Chain Management at University of Manitoba
January 11, 2030 - July 4, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet