I am a highly creative professional with a decade-long journey in creative direction, relationship cultivation, and team concept development. My robust expertise spans hands-on crafting and executing successful digital marketing campaigns across diverse lines of business. With an extensive background in steering design teams and overseeing brand visuals for major campaigns in the Philippines and beyond, I excel at building capacity, mentoring designers, and delivering high-quality work on time—striving for excellence as a standard rather than a goal.

user1739824

I am a highly creative professional with a decade-long journey in creative direction, relationship cultivation, and team concept development. My robust expertise spans hands-on crafting and executing successful digital marketing campaigns across diverse lines of business. With an extensive background in steering design teams and overseeing brand visuals for major campaigns in the Philippines and beyond, I excel at building capacity, mentoring designers, and delivering high-quality work on time—striving for excellence as a standard rather than a goal.

Available to hire

I am a highly creative professional with a decade-long journey in creative direction, relationship cultivation, and team concept development. My robust expertise spans hands-on crafting and executing successful digital marketing campaigns across diverse lines of business.

With an extensive background in steering design teams and overseeing brand visuals for major campaigns in the Philippines and beyond, I excel at building capacity, mentoring designers, and delivering high-quality work on time—striving for excellence as a standard rather than a goal.

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Language

English
Fluent

Work Experience

Head of Graphic Design - Onsite Traffic at Lazada Philippines
January 1, 2019 - January 1, 2021
Led a team of designers to produce and deliver strong key visuals for onsite campaigns; spearheaded the design process for every creative asset produced; ensured adherence to brand guidelines; localized visuals for the Philippine market; monitored workflow and improved on-time delivery.
Senior Multimedia Designer at Philippines Air Asia, Inc
January 1, 2017 - January 1, 2018
Handled a team of designers to produce online and offline marketing materials daily; planned creative concepts for videoshots for digital campaigns; collaborated with different marketing departments; maintained brand quality and a current awareness of market landscape; provided mentorship and direction to team members.
Multimedia Designer at Mullen Lowe Marc
January 1, 2012 - January 1, 2015
Created graphics for clients including, but not limited to ads, press kits, and other collaterals; ensured stakeholder relationships and logistics coordination during events; collaborated with Creative Team to generate overall PR strategies for brands.

Education

Bachelor of Fine Arts in Advertising Arts at University of Santo Tomas College of Fine Arts & Design
January 1, 2008 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services