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I'm Melanie Gasparoni, a versatile graphic designer and visual storyteller with a love for fashion, art, and culture. I design across digital and print platforms, crafting brands, social content, and immersive experiences. I stay curious, collaborate well, and enjoy turning ideas into bold visuals while embracing new tools and techniques.…

Melanie Gasparoni

Graphic Designer, Art Director, Illustrator, +2

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I'm Melanie Gasparoni, a versatile graphic designer and visual storyteller with a love for fashion, art, and culture. I design across digital and print platforms, crafting brands, social content, and immersive experiences. I stay curious, collaborate well, and enjoy turning ideas into bold visuals while embracing new tools and techniques.…

Available to hire

I’m Melanie Gasparoni, a versatile graphic designer and visual storyteller with a love for fashion, art, and culture. I design across digital and print platforms, crafting brands, social content, and immersive experiences. I stay curious, collaborate well, and enjoy turning ideas into bold visuals while embracing new tools and techniques.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Intermediate

German

Intermediate

Work Experience

Graphic Designer at ROC Boots Australia

October 1, 2022 - Present

Develop and execute design concepts across digital and printed platforms for brand campaigns; align projects with brand guidelines; implement email marketing and Meta ads; manage multiple projects with timely delivery; mentor interns and coordinate social media content; create Reels/TikTok content and plan photoshoots for brand events such as Coachella 2024.

Augmented Reality Technician at Rockefeller Center & the Sarah Mehoyas interactive exhibit

August 1, 2022 - August 1, 2022

AR work with Hololens, calibration and interaction design for immersive experiences.

Graphic Designer at Eel Pit @cowturtle

January 1, 2022 - Present

Partner with the creator to brainstorm and produce designs resonating with a large follower base (1.4M) and inside jokes; prepare print-ready files for apparel, stickers, books, and merchandise; ensure typography, color palette, and graphic treatments match the creator's persona.

Graphic Designer at Oba, Brooklyn

October 1, 2021 - December 1, 2021

Package & logo design; window decals; print-ready assets; maintain typography and color consistency across branding and packaging.

Museum Gallery Attendant at Immersive Van Gogh, NY

July 1, 2021 - September 1, 2021

Art history knowledge; arrange signage and wayfinding; maintain order and safety in galleries.

Graphic Designer, Marketing, Social Media Manager at Planted, Brooklyn

October 1, 2020 - September 1, 2022

Coordinate and execute branding projects and campaigns across store locations and social media; manage digital design, printed collateral, signage, product design, mural painting, web design, Instagram filters, analytics, product photography, communication, and community outreach.

Graphic Designer & Communications Coordinator at Morbid Anatomy Library, Brooklyn

September 1, 2020 - June 1, 2023

Print production and merchandise design; complete projects with client direction; scheduling and training docents; timely email communication.

Communications Designer, Social Media Manager at Studio Artist in Sarasota, FL

January 1, 2018 - December 31, 2020

Designed, wrote, and sent mass emails; produced newsletters; photography, file formatting, photo retouching, archival duties, web design; social media management.

Graphic Designer, Print Production at Pratt Institute, NY

January 1, 2016 - June 1, 2020

Developed style guides; print materials and information design; assisted professors with A/V; printer training; booklet printing, large format, fabric printing.