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I'm Yana Pysarenko, a strategic, data-driven E-Commerce & Digital Marketing Manager who has spent 11 years turning retail insight into measurable online growth. I architect Shopify storefronts from the ground up, run data-driven SEO/SEM and social commerce campaigns, and manage end-to-end product lifecycles to lift conversion and market share. I thrive on building high-value B2B partnerships and leading cross-functional teams in fast-paced, remote-first environments — most recently sharpening my edge with a Google Digital Marketing & E-Commerce Professional Certificate. I enjoy remote work in North America and am open to remote roles (USA) or remote/hybrid roles in Vancouver or Victoria, BC. I’m energized by turning retail insight into measurable online growth and by crafting multi-channel strategies that deliver tangible results.…I'm Yana Pysarenko, a strategic, data-driven E-Commerce & Digital Marketing Manager who has spent 11 years turning retail insight into measurable online growth. I architect Shopify storefronts from the ground up, run data-driven SEO/SEM and social commerce campaigns, and manage end-to-end product lifecycles to lift conversion and market share. I thrive on building high-value B2B partnerships and leading cross-functional teams in fast-paced, remote-first environments — most recently sharpening my edge with a Google Digital Marketing & E-Commerce Professional Certificate. I enjoy remote work in North America and am open to remote roles (USA) or remote/hybrid roles in Vancouver or Victoria, BC. I’m energized by turning retail insight into measurable online growth and by crafting multi-channel strategies that deliver tangible results.

Yana Pysarenko

Marketing Strategist, Growth Marketer, Marketing Consultant, +2

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I'm Yana Pysarenko, a strategic, data-driven E-Commerce & Digital Marketing Manager who has spent 11 years turning retail insight into measurable online growth. I architect Shopify storefronts from the ground up, run data-driven SEO/SEM and social commerce campaigns, and manage end-to-end product lifecycles to lift conversion and market share. I thrive on building high-value B2B partnerships and leading cross-functional teams in fast-paced, remote-first environments — most recently sharpening my edge with a Google Digital Marketing & E-Commerce Professional Certificate. I enjoy remote work in North America and am open to remote roles (USA) or remote/hybrid roles in Vancouver or Victoria, BC. I’m energized by turning retail insight into measurable online growth and by crafting multi-channel strategies that deliver tangible results.…I'm Yana Pysarenko, a strategic, data-driven E-Commerce & Digital Marketing Manager who has spent 11 years turning retail insight into measurable online growth. I architect Shopify storefronts from the ground up, run data-driven SEO/SEM and social commerce campaigns, and manage end-to-end product lifecycles to lift conversion and market share. I thrive on building high-value B2B partnerships and leading cross-functional teams in fast-paced, remote-first environments — most recently sharpening my edge with a Google Digital Marketing & E-Commerce Professional Certificate. I enjoy remote work in North America and am open to remote roles (USA) or remote/hybrid roles in Vancouver or Victoria, BC. I’m energized by turning retail insight into measurable online growth and by crafting multi-channel strategies that deliver tangible results.

Available to hire

I’m Yana Pysarenko, a strategic, data-driven E-Commerce & Digital Marketing Manager who has spent 11 years turning retail insight into measurable online growth. I architect Shopify storefronts from the ground up, run data-driven SEO/SEM and social commerce campaigns, and manage end-to-end product lifecycles to lift conversion and market share. I thrive on building high-value B2B partnerships and leading cross-functional teams in fast-paced, remote-first environments — most recently sharpening my edge with a Google Digital Marketing & E-Commerce Professional Certificate.

I enjoy remote work in North America and am open to remote roles (USA) or remote/hybrid roles in Vancouver or Victoria, BC. I’m energized by turning retail insight into measurable online growth and by crafting multi-channel strategies that deliver tangible results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Work Experience

Sales Lead at Pandora Retail Canada Ltd.

January 1, 2024 - December 31, 2025

Led sales initiatives and multi-channel growth; built retailer partnerships, negotiated terms, and supported e-commerce expansion in Canada.

Marketing Coordinator & E-Commerce Specialist at Ontobyte Inc.

January 1, 2024 - Present

Remote-first role focusing on e-commerce strategy, Shopify storefront architecture, inventory management, and data-driven marketing campaigns. Led end-to-end product lifecycles to lift conversion and market share; built and optimized Shopify storefronts and led cross-functional collaboration in a remote environment.

Brand Developer, New Market Expansion at Sambario Inc.

January 1, 2020 - December 31, 2020

Led international market entry initiatives, secured B2B distribution partners, and negotiated contracts to expand brand presence.

E-Commerce Business Owner & Manager at Yan Yenz LLC

January 1, 2015 - December 31, 2021

Direct-to-consumer clothing brand; built storefronts, managed inventory, loyalty programs, analytics, and multi-channel growth across Shopify, Amazon, Etsy, and social marketplaces.

Sales Trainer / Retail & Brand Manager at Crocs Ukraine & Cortefiel Group

January 1, 2012 - December 31, 2017

Trained sales teams, managed retail operations, and aligned brand strategy across multiple markets.