Digital marketing & multimedia professional based in Barcelona, focused on performance, brand visibility, and engaging content. Experienced in social media strategy, web/CMS management, analytics (KPIs), and campaign optimization across multiple clients and industries. Results-oriented communicator with a creative background in video/audio editing, design, and event organization. Combines strategic A-A-S customer approach with strong execution, coordination, and stakeholder management to support growth, retention, and online presence.

Paola Trallero

Digital marketing & multimedia professional based in Barcelona, focused on performance, brand visibility, and engaging content. Experienced in social media strategy, web/CMS management, analytics (KPIs), and campaign optimization across multiple clients and industries. Results-oriented communicator with a creative background in video/audio editing, design, and event organization. Combines strategic A-A-S customer approach with strong execution, coordination, and stakeholder management to support growth, retention, and online presence.

Available to hire

Digital marketing & multimedia professional based in Barcelona, focused on performance, brand visibility, and engaging content. Experienced in social media strategy, web/CMS management, analytics (KPIs), and campaign optimization across multiple clients and industries.

Results-oriented communicator with a creative background in video/audio editing, design, and event organization. Combines strategic A-A-S customer approach with strong execution, coordination, and stakeholder management to support growth, retention, and online presence.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Catalan; Valencian
Fluent
Spanish; Castilian
Fluent
English
Advanced
French
Intermediate
Italian
Intermediate
Chinese
Beginner
German
Beginner

Work Experience

Holistic Wellness Consultant & Community Manager at Freelance
January 1, 2025 - May 1, 2026
Supported holistic well-being through promoting conscious self-care habits. Organized workshops and events to encourage natural health and responsible consumption. Created and managed social media content to build community and trust. Worked on customer acquisition and retention via personalized advice and follow-ups.
Freelance Digital Marketing Strategist at Freelance
October 1, 2024 - September 30, 2025
Tailored digital marketing strategies aligned to specific business objectives. Created and managed social media and website content to ensure brand consistency and improve online visibility. Coordinated projects with multiple clients, monitored deadlines and results, and tracked KPIs/metrics to optimize marketing campaigns and actions. Conducted regular meetings with company managers for reporting, progress monitoring, and strategic adjustments.
Senior Digital Marketing & Multimedia Manager at Element 6 Evolution
May 1, 2023 - September 30, 2024
Led creation of audio-visual and digital content to strengthen the company’s online presence and brand positioning. Produced and edited corporate videos using DaVinci Resolve Studio, transforming technical processes into engaging content for websites, social media, and commercial campaigns. Designed graphic materials and managed the creation, maintenance, and optimization of the company’s WordPress website. Coordinated creative projects from concept to delivery, ensuring quality outputs, timely execution, and consistent visual communication.
Digital Marketing & Guest Experience Coordinator at Hotels and Coliving, Canary Islands
October 1, 2021 - April 30, 2023
Coordinated guest experience and digital marketing activities for hospitality context. Managed communication with international audiences and supported content and visibility initiatives tied to guest needs and satisfaction.
Strategic Marketing & Mobility Analyst at SEAT Spain SA
April 1, 2021 - September 30, 2021
Conducted market analysis and positioning for vehicles (pricing, volume). Created strategic presentations from Sales and Marketing management. Supported internal/external marketing campaigns. Analyzed new mobility trends and micro-mobility models, and delivered presentations to internal committees, meetings, and events. Supported project management and stakeholder relations.
Financial Advisory & Client Relationship Manager at Freelance
October 1, 2020 - August 31, 2021
Provided personalized customer advice and follow-up to build trust, improve loyalty, and deliver results. Applied an A-A-S (Analysis, Advice and Service) approach in customer management and supported assessments of commercial needs.

Education

Add your educational history here.

Qualifications

Bachelor’s degree in International Business and Marketing
January 1, 2017 - January 1, 2021
Master’s degree in Personal Branding and Social Media
January 1, 2026 - July 8, 2026
Driving license
July 1, 2020 - July 8, 2026
ESCI-UdP ES1- U PF, Barcelona (institution mentioned in resume)
January 1, 2016 - January 1, 2017

Industry Experience

Media & Entertainment, Financial Services, Real Estate & Construction, Professional Services, Travel & Hospitality, Education, Other

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more