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Marketing professional with 3+ years of experience executing integrated campaigns across digital, social, influencer, and experiential channels in Canada. Experienced in end-to-end influencer marketing (creator sourcing, contracts, content review, execution, reporting) and supporting consumer and CPG brands. Fluent in English, Mandarin, and Cantonese, with a strong track record of bilingual marketing materials, market/competitor research, and cross-functional coordination with clients, agencies, designers, and creators. Skilled in managing multiple campaigns at scale while maintaining brand compliance and quality.…Marketing professional with 3+ years of experience executing integrated campaigns across digital, social, influencer, and experiential channels in Canada. Experienced in end-to-end influencer marketing (creator sourcing, contracts, content review, execution, reporting) and supporting consumer and CPG brands. Fluent in English, Mandarin, and Cantonese, with a strong track record of bilingual marketing materials, market/competitor research, and cross-functional coordination with clients, agencies, designers, and creators. Skilled in managing multiple campaigns at scale while maintaining brand compliance and quality.

Xinran Huang

Digital Marketer, Influencer Marketing Manager, Marketing Analyst, +2

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Marketing professional with 3+ years of experience executing integrated campaigns across digital, social, influencer, and experiential channels in Canada. Experienced in end-to-end influencer marketing (creator sourcing, contracts, content review, execution, reporting) and supporting consumer and CPG brands. Fluent in English, Mandarin, and Cantonese, with a strong track record of bilingual marketing materials, market/competitor research, and cross-functional coordination with clients, agencies, designers, and creators. Skilled in managing multiple campaigns at scale while maintaining brand compliance and quality.…Marketing professional with 3+ years of experience executing integrated campaigns across digital, social, influencer, and experiential channels in Canada. Experienced in end-to-end influencer marketing (creator sourcing, contracts, content review, execution, reporting) and supporting consumer and CPG brands. Fluent in English, Mandarin, and Cantonese, with a strong track record of bilingual marketing materials, market/competitor research, and cross-functional coordination with clients, agencies, designers, and creators. Skilled in managing multiple campaigns at scale while maintaining brand compliance and quality.

Available to hire

Marketing professional with 3+ years of experience executing integrated campaigns across digital, social, influencer, and experiential channels in Canada. Experienced in end-to-end influencer marketing (creator sourcing, contracts, content review, execution, reporting) and supporting consumer and CPG brands.

Fluent in English, Mandarin, and Cantonese, with a strong track record of bilingual marketing materials, market/competitor research, and cross-functional coordination with clients, agencies, designers, and creators. Skilled in managing multiple campaigns at scale while maintaining brand compliance and quality.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital & Social Media Specialist at EightPlus Digital Media

March 1, 2024 - Present

Planned and executed integrated marketing campaigns across digital, social media, influencer, and experiential channels for consumer brands including Walmart Canada, Prince of Peace, Fido, and LEGO. Managed end-to-end influencer marketing programs: creator sourcing, contract negotiation, content review, campaign execution, performance tracking, and post-campaign reporting. Coordinated with clients, agencies, designers, and content creators to ensure timely delivery of assets and alignment with campaign objectives. Supported food and beverage product-focused initiatives including content strategy, promotions, and social media activations. Produced bilingual materials (campaign briefs, presentations) and performed market research, competitor analysis, and social media trend monitoring to optimize audience growth. Assisted with event planning and community engagement. Managed simultaneous campaigns involving 1,000+ creators while maintaining brand compliance and quality control.

Academic Coordinator (TCDSB Program) at Yes Homestay

September 1, 2022 - March 1, 2024

Recruited and managed 30+ teachers for Grade 1–12 students, including handling class assignments, schedules, academic documents, and school communication. Oversaw online and in-person course delivery for 400+ students each semester.

Mandarin Instructor at Hong Kong Language Centre

January 1, 2021 - January 1, 2022

Delivered small-group Mandarin classes to 50+ international adult learners. Designed interactive curriculum tailored to learners’ cultural and communication needs.