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Marketing leader with agency-side and founder experience building and scaling a full-service digital marketing and web design agency.

About

Marketing leader with agency-side and founder experience building and scaling a full-service digital marketing and web design agency. Hands-on across paid media, web design, and brand strategy—owning strategy, creative direction, budgets, and delivery from lead to launch.

Directed $2M+ in monthly ad spend and delivered strong ROI on paid social and Amazon ads, while leading a distributed creative team. Focused on translating marketing investment into measurable revenue growth and high-performing client outcomes.

  • 2 years' experience
  • Joined July 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Retail

Work experience

Founder & Marketing Director · Local Web DesignFeb 2024 – Present · 2 yrs 10 mos

Founded and scaled a full-service digital marketing and web design agency to $250K in annual revenue within two years. Served clients across industries including e-commerce, home services, CPG, healthcare, and real estate. Directed $2M in monthly paid ad spend across Meta and Amazon, delivering an average 4x ROAS on paid social and 12x ROAS on Amazon Ads. Led end-to-end delivery of 45 website launches on WordPress and Shopify, driving 10M+ new site visits across client accounts. Managed and creatively directed a team of three (designer, full-stack developer, marketing assistant), owning creative direction, budgets, scheduling, quality review, and client communication. Served as principal strategist and day-to-day point of contact for accounts. Implemented AI integrations and marketing automations to streamline client operations and internal agency workflows.

Education

B.S. Public Relations · University of Florida2030 – 2026

Certifications and awards

Google Ads Certified2030 – 2026
Google Business Profile Certified2030 – 2026

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