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I’m a Senior Product Designer specializing in making complex systems simple and usable. I enjoy turning complicated problems into clear, intuitive experiences through research, UX analysis, and iterative prototyping. Over the past 8 years, I’ve led design system work from scratch, owned end-to-end product design across complex workflows (especially in insurance and fintech contexts), and collaborated closely with engineers and product teams to bring ideas into production with measurable impact.…I’m a Senior Product Designer specializing in making complex systems simple and usable. I enjoy turning complicated problems into clear, intuitive experiences through research, UX analysis, and iterative prototyping. Over the past 8 years, I’ve led design system work from scratch, owned end-to-end product design across complex workflows (especially in insurance and fintech contexts), and collaborated closely with engineers and product teams to bring ideas into production with measurable impact.

Marjan Abbaslou

Product Designer, UX Designer, UI Designer, +1

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I’m a Senior Product Designer specializing in making complex systems simple and usable. I enjoy turning complicated problems into clear, intuitive experiences through research, UX analysis, and iterative prototyping. Over the past 8 years, I’ve led design system work from scratch, owned end-to-end product design across complex workflows (especially in insurance and fintech contexts), and collaborated closely with engineers and product teams to bring ideas into production with measurable impact.…I’m a Senior Product Designer specializing in making complex systems simple and usable. I enjoy turning complicated problems into clear, intuitive experiences through research, UX analysis, and iterative prototyping. Over the past 8 years, I’ve led design system work from scratch, owned end-to-end product design across complex workflows (especially in insurance and fintech contexts), and collaborated closely with engineers and product teams to bring ideas into production with measurable impact.

Available to hire

I’m a Senior Product Designer specializing in making complex systems simple and usable. I enjoy turning complicated problems into clear, intuitive experiences through research, UX analysis, and iterative prototyping.

Over the past 8 years, I’ve led design system work from scratch, owned end-to-end product design across complex workflows (especially in insurance and fintech contexts), and collaborated closely with engineers and product teams to bring ideas into production with measurable impact.

Skills

Figma

Product Design

Adobe XD

Experience Level

Figma

Expert

Product Design

Expert

Adobe XD

Expert

Language

Persian

Fluent

English

Advanced

Work Experience

Senior UX/UI Designer at Asalbono

May 1, 2022 - July 1, 2023

Designed and improved UX/UI for a large beauty and personal care e-commerce platform serving customers nationwide. Focused on usability, interaction quality, and visual consistency, partnering with product and engineering teams from initial discovery through implementation handoff. Worked on responsive interfaces and interactive prototypes and contributed to measurable engagement improvement.

Senior Product Designer at Freelance

September 1, 2020 - Present

Delivered end-to-end UX/UI and product design for remote clients, including design systems, UX analysis, wireframing, prototyping, and interaction design. Conducted research activities such as UX analysis, user testing, and synthesis, then iterated quickly via rapid prototyping and usability validation. Applied an AI-assisted workflow for research synthesis, faster concept exploration, and iterative UX improvements, treating AI tools as part of the working process rather than post-hoc support.

Senior Product Designer (Design Systems Lead) at Sam an Insurance

September 1, 2020 - February 1, 2026

Led design system and product design for a digital insurance organization, turning complex insurance workflows into structured, reusable UX flows. Built a token-based design system (color, spacing, radius, typography) and component library with full variant and state coverage, plus documentation and governance rules to ensure maintainability and extension by other teams. Redesign work included simplifying multi-step mobile journeys, policy variations, and claim edge cases, redesigning 1,000+ mobile screens. Conducted user interviews, usability testing, heuristic evaluations, and A/B testing support to validate assumptions and refine direction. Collaborated daily with product managers and engineers to balance user needs, technical constraints, and business goals. Owned end-to-end design from problem definition to implementation across multiple insurance workflow experiences.

UX/UI Designer at Shetab Information Processing

January 1, 2020 - December 1, 2020

Worked as a UX/UI designer in an enterprise software and IT solutions company delivering digital products and services across multiple industries. Produced UX/UI design deliverables including interface design, interactions, and prototypes.

UX/UI Designer at Tehran Digital

January 1, 2019 - January 1, 2019

Designed web sites, mobile applications, and online platforms for startups and businesses. Created interface designs and interactive prototypes, collaborated with developers during handoff, and supported usability testing and design refinements.

Illustrator & Web Designer at Tehran Institute of Technology

January 1, 2013 - January 1, 2018

Created illustrations and web design work during early career, building foundational visual design and web interface skills.