Available to hire
An adept content specialist with robust experience in SEO, social media marketing, and web content management. I’ve helped startups and established companies grow digital visibility through strategic content creation and implementation across multiple markets.
I also run my lifestyle blog GoodIntake, where I blend my interests in food, fashion, travel, and health with my professional skills—creating engaging, audience-first content and driving measurable brand growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Telugu
Fluent
Hindi
Advanced
Work Experience
Good Health Company Category Manager (Paid Advertisements, Performance Marketing) at Good Health Company
April 1, 2024 - October 1, 2025Manage and execute daily paid advertising campaigns on platforms like Meta, Google, and Amazon with ROAS over 1.5. Develop and oversee marketplace content strategies aligned with broader marketing goals across the US, Australia, UK, Canada, Spain, and Germany. Lead and mentor a team of 10–15 content creators (designers, writers, UGC creators). Improve product visibility and drive sales for natural adaptogen-based men’s health products using ingredients like Himalayan Shilajit and Ashwagandha. Use analytics to monitor and continuously optimize content performance; coordinate with stakeholders and manage content marketing budgets to maximize ROI. Developed and oversaw PPC strategies tailored to multiple markets, boosting conversions by 20%, and improved CTR by 15% through keyword research and targeting. Monitored and optimized campaigns using Google Analytics and Google Ads.
Tradeplus Content Lead at Tradeplus
March 1, 2023 - April 1, 2024Act as a brand ambassador ensuring content aligns with Navia’s values and positioning as a thought leader in stock broking. Spearheaded content strategy for Google Ads PPC campaigns by optimizing landing pages and ad copy to improve Quality Scores and lower CPC by 10%. Managed and mentored 7 content professionals and aligned PPC and content strategies to maximize ROI. Collaborated with design and social teams to create ad creatives that increased lead generation by 25%. Analyzed Google Ads performance and made data-driven adjustments to improve campaign effectiveness, while guiding content creation for website, social media, newsletters, and other digital channels.
Sr. Content Marketer at EasyEcom
August 1, 2022 - February 1, 2023Crafted SEO and PPC-focused content driving 20% increase in organic traffic and 10% boost in paid search conversions. Coordinated with the sales team on content writing quotations and proposals. Used Google Ads for targeted traffic and refined campaigns based on performance metrics. Led content creation for Google Ads keyword-rich ad copy, improving conversion rates by 12%. Designed and executed content calendars aligned with PPC strategies; monitored results using Google Analytics, SEMrush, and Ahrefs, improving campaign ROI by 15%. Managed website content requirements for assigned projects, including blog content, emailers, and newsletters.
Content Marketer at Econz Digital Pvt Ltd
August 1, 2021 - August 1, 2022Handled website content requirements for assigned projects, including blog posts, emailers, newsletters, and other content deliverables. Designed and executed monthly content calendars and coordinated with clients for content and design clarifications. Communicated client expectations to the design team and coordinated with developers to ensure websites went live on time. Improved sales by driving web traffic through SEO and content practices. Managed thought leadership initiatives and social media handles of key decision-makers. Prepared content writing quotations and proposals with the sales team. Conducted content audits using analytics tools (Google Analytics, SEMrush, Ahrefs) and ensured SEO-optimized website content with keyword research for each URL. Produced in-house assets like case studies and testimonials.
Content Writer Executive at Fifth Floor Media Pvt Ltd
October 1, 2020 - August 1, 2021Wrote SEO-focused website content using thorough keyword research and created content strategies for projects. Produced web content and maintained blogs for websites managed. Created social media content for platforms including Facebook, Twitter, and Instagram. Developed marketing materials for brochures, newsletters, and whitepapers. Prepared business presentation decks for potential clients purchasing software products. Wrote product content for company projects, especially software-related deliverables. Coordinated with design teams to publish posts on time and supported PPC campaign content (Google Ads) improving ad relevance and reducing CPC by 8%. Monitored content performance using tools like Google Analytics, SEMrush, Ahrefs, and Grammarly.
Content Writer and SEO Executive at Xpot Goods Trading Pvt Ltd
August 1, 2019 - June 1, 2020Wrote product titles and descriptions optimized with relevant keywords across large ecommerce platforms such as Flipkart, Amazon, and Myntra. Improved product sales by driving quality SEO/PPC-ready content. Wrote blogs for the Wemor e website and online reselling app. Generated regular social media content and banner callouts; coordinated with design teams to ensure timely publishing. Managed and optimized Google Ads campaigns to improve performance and ROI. Achieved SEO/PPC content contributing to a 15% increase in eCommerce sales.
Jr. SEO Executive at Webenza
June 1, 2018 - July 1, 2019Researched and updated materials needed for the firm and partners. Supported marketing strategy execution leading to customer base growth. Owned social media marketing responsibilities for different projects, driving brand awareness and organic channel growth. Assisted with on-page and off-page SEO (article/blog submissions and self-created content) and supported PPC campaigns through keyword research and ad optimization.
Education
Graduation (B.Tech) at Vasireddy Venkatadri Institute of Technology
January 1, 2014 - January 1, 2018Intermediate at Sri Chaitanya Junior College For girls
January 1, 2012 - January 1, 2014High School at Montessori English Medium School
January 1, 2010 - January 1, 2012Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail, Financial Services, Software & Internet, Consumer Goods
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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