Digital Marketing Consultant with 6+ years of experience driving measurable growth through SEO, Google Ads, Facebook/Instagram Ads, and Email Marketing. I help businesses increase organic visibility, generate qualified leads, and improve conversions using full-funnel strategies and data-driven optimization. I specialize in campaign strategy, analytics, and landing page/CRO improvements across industries like e-commerce, healthcare, dental, aesthetics, cleaning services, recruitment, security, and construction—delivering ROI through continuous testing, targeting, and performance refinement.

Parampreet Kaur

Digital Marketing Consultant with 6+ years of experience driving measurable growth through SEO, Google Ads, Facebook/Instagram Ads, and Email Marketing. I help businesses increase organic visibility, generate qualified leads, and improve conversions using full-funnel strategies and data-driven optimization. I specialize in campaign strategy, analytics, and landing page/CRO improvements across industries like e-commerce, healthcare, dental, aesthetics, cleaning services, recruitment, security, and construction—delivering ROI through continuous testing, targeting, and performance refinement.

Available to hire

Digital Marketing Consultant with 6+ years of experience driving measurable growth through SEO, Google Ads, Facebook/Instagram Ads, and Email Marketing. I help businesses increase organic visibility, generate qualified leads, and improve conversions using full-funnel strategies and data-driven optimization.

I specialize in campaign strategy, analytics, and landing page/CRO improvements across industries like e-commerce, healthcare, dental, aesthetics, cleaning services, recruitment, security, and construction—delivering ROI through continuous testing, targeting, and performance refinement.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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Work Experience

Digital Marketing Consultant (Social Media Marketing) at IELTS Bridge
June 1, 2026 - Present
Led social media marketing across Instagram, Facebook, TikTok, and YouTube for an IELTS coaching brand. Designed Facebook and Instagram graphics for student success stories and promotional campaigns. Produced engagement-focused creatives to grow reach and supported student success campaigns with targeted promotions.
Digital Marketing Consultant (Etsy SEO & Instagram Strategy) at Morissa Studio (Etsy)
March 1, 2026 - Present
Manage Etsy SEO and product listing optimization to grow organic visibility for a handmade product store. Conduct keyword research aligned with high-intent buyer search terms. Build and execute an Instagram content strategy to increase organic reach and brand awareness, leading brand-building initiatives across Etsy and Instagram.
Digital Marketing Consultant (Etsy SEO, Instagram Strategy) at Morissa Studio (Etsy)
March 1, 2026 - Present
Managed Etsy SEO and optimized product listings to grow organic visibility. Conducted keyword research aligned to high-intent buyer searches. Built an Instagram content strategy to drive organic social growth and brand awareness. Led brand-building initiatives across Etsy and Instagram channels.
Digital Marketing Consultant at Mederm (Aesthetic Clinic, Vaughan)
February 1, 2025 - May 1, 2026
Increased patient inquiries through Facebook Ads lead generation campaigns. Enhanced organic reach with targeted SEO for high-intent service keywords. Designed email drip campaigns for seasonal promotions to improve rebooking rates. Built authority backlinks from health and beauty industry sites.
Digital Marketing Consultant at Mederm (Aesthetic Clinic), Vaughan
February 1, 2025 - May 1, 2026
Increased patient inquiries using Facebook Ads lead generation campaigns. Enhanced organic reach through targeted SEO for high-intent service keywords. Designed email drip campaigns for seasonal promotions, improving rebooking rates. Built authority backlinks from health and beauty industry sites.
Digital Marketing Consultant at Dustex (Cleaning Business Client)
December 1, 2024 - June 1, 2026
Launched Google Ads and Facebook Ads campaigns generating 50+ converting clients. Achieved top 3 Google rankings for multiple cleaning-related keywords through targeted SEO. Built and executed email marketing campaigns increasing client retention by 25%. Improved Google Business Profile visibility to drive measurable traffic and inquiries.
Digital Marketing Consultant at Dustex (Cleaning Business Client), London
December 1, 2024 - June 1, 2026
Launched Google Ads and Facebook Ads campaigns generating 50+ converting clients. Achieved top-3 Google rankings for multiple cleaning-related keywords through targeted SEO. Built and executed email marketing campaigns, increasing client retention by 25%. Improved Google Business Profile visibility, driving measurable traffic and inquiries.
Digital Marketing Consultant at Dental Client (Cambridge)
March 1, 2024 - March 1, 2025
Developed and managed Google Ads campaigns boosting appointment bookings by 35%. Secured multiple #1 organic keyword positions and increased search appearances by 40%. Implemented email marketing funnels for new patient offers to improve conversions. Optimized GMB profile and service landing pages to drive local engagement.
Digital Marketing Consultant at Dental Client, Cambridge
March 1, 2024 - March 1, 2025
Developed and managed Google Ads campaigns, boosting appointment bookings by 35%. Secured multiple #1 organic keyword positions and increased search appearances by 40%. Implemented email marketing funnels for new patient offers to improve conversions. Optimized GMB profile and service landing pages to drive local engagement.
SEO Team Lead at Glen Group of Companies (Canada)
September 1, 2022 - April 1, 2024
Directed digital strategy across 3 brands, integrating SEO, Google Ads, and Facebook Ads. Achieved #1 SERP positions for competitive industry keywords. Improved session duration and engagement by optimizing site architecture. Oversaw email newsletters and automation to strengthen client communication.
SEO Team Lead at Glen Group of Companies, Canada
September 1, 2022 - April 1, 2024
Directed digital strategy across 3 brands integrating SEO, Google Ads, and Facebook Ads. Achieved #1 SERP positions for competitive industry keywords. Improved session duration and engagement through optimized site architecture. Oversaw email newsletters and automation to strengthen client communication.
SEO Executive at Techies Infotech
September 1, 2021 - April 1, 2022
Increased new users by 40%+ across multiple websites through SEO and paid campaigns. Implemented schema markup and optimized site structures for improved crawlability. Supported Google Ads and social media ad campaigns for clients.
Shopify Developer & SEO Specialist at Vecras Creations Pvt. Ltd.
August 1, 2020 - August 1, 2021
Designed and developed e-commerce websites with SEO-friendly architecture. Created optimized titles, meta tags, and blogs to boost organic visibility. Assisted in email marketing newsletters for product promotions.

Education

M.Tech – Wireless Communication at Thapar University, Patiala
January 1, 2014 - January 1, 2014
B.Tech – Electronics & Communication at Punjab Technical University
January 1, 2012 - January 1, 2012
M.Tech – Wireless Communication at Thapar University, Patiala
January 1, 2014 - January 1, 2014
B.Tech – Electronics & Communication at Punjab Technical University
January 1, 2012 - January 1, 2012

Qualifications

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Industry Experience

Education, Healthcare, Professional Services, Retail, Real Estate & Construction, Other, Media & Entertainment