Senior Graphic Designer with 8+ years of experience turning complex ideas into high-impact visual communication strategies for international organizations. I use strategic thinking and creative execution — leading projects end-to-end and producing multilingual materials that reach global audiences with clarity and consistency. Detail-obsessed and human-centered, I bring analytical and creative intuition to every brief. I thrive in remote, async environments as a proactive communicator who adapts quickly to feedback. With C1 English and a passion for continuous learning, I'm ready to make design a strategic asset for a forward-thinking global team.

Najat Alonso

Senior Graphic Designer with 8+ years of experience turning complex ideas into high-impact visual communication strategies for international organizations. I use strategic thinking and creative execution — leading projects end-to-end and producing multilingual materials that reach global audiences with clarity and consistency. Detail-obsessed and human-centered, I bring analytical and creative intuition to every brief. I thrive in remote, async environments as a proactive communicator who adapts quickly to feedback. With C1 English and a passion for continuous learning, I'm ready to make design a strategic asset for a forward-thinking global team.

Available to hire

Senior Graphic Designer with 8+ years of experience turning complex ideas into high-impact visual communication strategies for international organizations. I use strategic thinking and creative execution — leading projects end-to-end and producing multilingual materials that reach global audiences with clarity and consistency.

Detail-obsessed and human-centered, I bring analytical and creative intuition to every brief. I thrive in remote, async environments as a proactive communicator who adapts quickly to feedback. With C1 English and a passion for continuous learning, I’m ready to make design a strategic asset for a forward-thinking global team.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Beginner

Work Experience

Internal & External Communications at HOMENT
December 1, 2025 - Present
Architected multi-channel real estate communication strategies across 4 residential developments by segmenting messaging for 3 buyer personas each. Owned end-to-end content calendars across Meta, TikTok, YouTube, and Google, managing 20 monthly content pieces and increasing audience reach/engagement by 25%–35%. Delivered final brand assets in print and digital formats across the developments, coordinating external vendors and ensuring production specifications and brand standards. Built corporate brand systems from zero, creating guidelines and templates adopted across 3 client developments and applied consistently across digital and print touchpoints. Led cross-functional projects through shifting timelines using weekly reprioritization to maintain 100% on-time campaign delivery.
Internal Comms Analyst at AB InBev – Grupo Modelo – CTS
July 1, 2022 - June 1, 2024
Delivered 20–30 multi-format brand collateral projects monthly (presentations, brochures, digital assets) independently within brand guidelines while meeting a 5-day average SLA. Developed and refreshed 4 monthly global brand toolkits across 10 markets by updating templates and layouts to maintain contemporary consistency over 2+ years. Maintained 95% internal stakeholder satisfaction (NPS) by managing the communications inbox with an average response time and resolving inquiries from regional teams. Executed communications deliverables using Agile methodology, completing weekly sprints over 2.1 years with 100% of sprint goals achieved on schedule, earning highest performance on the team for 6+ months.
Institutional Image & Design at UTM Aguascalientes
July 1, 2020 - April 1, 2022
Oversaw production of all institutional communications content (internal and external) supporting 24 departments and reaching 1+ students, faculty, and stakeholders monthly. Delivered final brand assets in print and digital formats across 5 external suppliers, managing production specs, quality control, and stakeholder alignment to ensure on-brand, on-budget delivery at institutional scale. Audited existing materials and implemented a visual identity refresh across 24 departments by creating updated templates, layouts, and brand guidelines, reducing revision cycles by 45%. Represented the university in official public relations with the Aguascalientes State Government Communications Department, co-developing 13+ joint educational initiatives with the Institute of Education of Aguascalientes.
Graphic Design Intern at Nissan Mexicana (Global Training Center Americas)
January 1, 2020 - July 1, 2020
Produced 15+ internal communication assets per month for the Global Training Center Americas to support workforce alignment across learning departments. Developed 4 COVID-19 health and safety infographics distributed to 15,318 employees and plant personnel by translating complex protocols into clear visual communications. Designed an illustrated educational guide for the Monosukuri Caravan program to support community outreach and education (2 plant visits for elementary school students). Redesigned and localized 15 interactive training manuals for Global Master Trainers, translating/adapting content from English to Spanish, reducing trainer onboarding time by 50% and expanding the program to two plants in Aguascalientes.

Education

BA in Graphic Design at Benemérita Universidad Autónoma de Aguascalientes
July 1, 2018 - December 1, 2021
Fundamentals of User Experience Design (UX) at Coursera (Google)
April 1, 2025 - July 14, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Real Estate & Construction, Manufacturing, Professional Services