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Bio I am a Marketing Analyst with over five years of experience in digital marketing, growth marketing, social media management, and marketing analytics. I have experience developing data-driven marketing strategies, managing multi-channel campaigns, creating engaging content, and analyzing campaign performance to drive business growth. I recently completed my MSc in International Business Management in Berlin and enjoy combining creativity with analytical thinking to deliver measurable marketing results. My expertise includes Google Analytics 4 (GA4), Google Ads, Meta Ads, SQL, Power BI, HubSpot, and social media marketing. I am a proactive and collaborative professional who enjoys working in cross-functional teams, taking ownership of projects, and continuously learning. I am currently seeking a full-time opportunity in Marketing, Growth Marketing, Digital Marketing, or Marketing Analytics, where I can contribute to business growth while continuing to develop my skills.…Bio I am a Marketing Analyst with over five years of experience in digital marketing, growth marketing, social media management, and marketing analytics. I have experience developing data-driven marketing strategies, managing multi-channel campaigns, creating engaging content, and analyzing campaign performance to drive business growth. I recently completed my MSc in International Business Management in Berlin and enjoy combining creativity with analytical thinking to deliver measurable marketing results. My expertise includes Google Analytics 4 (GA4), Google Ads, Meta Ads, SQL, Power BI, HubSpot, and social media marketing. I am a proactive and collaborative professional who enjoys working in cross-functional teams, taking ownership of projects, and continuously learning. I am currently seeking a full-time opportunity in Marketing, Growth Marketing, Digital Marketing, or Marketing Analytics, where I can contribute to business growth while continuing to develop my skills.

Aastha Rinwa

Social Media Manager, Marketing Analyst, Growth Marketer, +2

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Bio I am a Marketing Analyst with over five years of experience in digital marketing, growth marketing, social media management, and marketing analytics. I have experience developing data-driven marketing strategies, managing multi-channel campaigns, creating engaging content, and analyzing campaign performance to drive business growth. I recently completed my MSc in International Business Management in Berlin and enjoy combining creativity with analytical thinking to deliver measurable marketing results. My expertise includes Google Analytics 4 (GA4), Google Ads, Meta Ads, SQL, Power BI, HubSpot, and social media marketing. I am a proactive and collaborative professional who enjoys working in cross-functional teams, taking ownership of projects, and continuously learning. I am currently seeking a full-time opportunity in Marketing, Growth Marketing, Digital Marketing, or Marketing Analytics, where I can contribute to business growth while continuing to develop my skills.…Bio I am a Marketing Analyst with over five years of experience in digital marketing, growth marketing, social media management, and marketing analytics. I have experience developing data-driven marketing strategies, managing multi-channel campaigns, creating engaging content, and analyzing campaign performance to drive business growth. I recently completed my MSc in International Business Management in Berlin and enjoy combining creativity with analytical thinking to deliver measurable marketing results. My expertise includes Google Analytics 4 (GA4), Google Ads, Meta Ads, SQL, Power BI, HubSpot, and social media marketing. I am a proactive and collaborative professional who enjoys working in cross-functional teams, taking ownership of projects, and continuously learning. I am currently seeking a full-time opportunity in Marketing, Growth Marketing, Digital Marketing, or Marketing Analytics, where I can contribute to business growth while continuing to develop my skills.

Available to hire

Berlin, Germany

Bio

I am a Marketing Analyst with over five years of experience in digital marketing, growth marketing, social media management, and marketing analytics. I have experience developing data-driven marketing strategies, managing multi-channel campaigns, creating engaging content, and analyzing campaign performance to drive business growth.

I recently completed my MSc in International Business Management in Berlin and enjoy combining creativity with analytical thinking to deliver measurable marketing results. My expertise includes Google Analytics 4 (GA4), Google Ads, Meta Ads, SQL, Power BI, HubSpot, and social media marketing.

I am a proactive and collaborative professional who enjoys working in cross-functional teams, taking ownership of projects, and continuously learning. I am currently seeking a full-time opportunity in Marketing, Growth Marketing, Digital Marketing, or Marketing Analytics, where I can contribute to business growth while continuing to develop my skills.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

German

Beginner

Hindi

Fluent

Work Experience

Social Media Content Manager (Freelance Consultant) at Freelance

September 1, 2025 - February 1, 2026

Developed and executed social media content strategies across Instagram, LinkedIn, Facebook, and TikTok. Built monthly content calendars and brand campaigns, creating 200+ multimedia posts. Used social media analytics, audience insights, and performance reporting to optimize content strategy, driving strong growth (45% audience growth) and higher engagement (35%). Collaborated with clients and influencers to run digital and influencer marketing initiatives, increasing brand awareness by 40% and expanding reach across multiple platforms.

Student Council President at University of Europe

November 1, 2024 - November 1, 2025

Led a student council team of 25+ representatives, driving strategic planning, student advocacy, and campus engagement. Coordinated and managed 15+ cross-functional events, workshops, and leadership programs with faculty and administration, improving community engagement and student satisfaction. Represented a 2,000+ student body in meetings with university leadership, facilitating stakeholder engagement, conflict resolution, and policy discussions that led to implementation of five student-focused initiatives.

Growth Marketing Manager at Plunge (Remote)

September 1, 2024 - July 1, 2025

Developed multi-channel growth marketing campaigns across paid search, paid social, email marketing, and referral channels. Optimized funnels using A/B testing, CRO, audience segmentation, and landing-page enhancements to increase conversions by 25% while reducing CAC by 18%. Analyzed user behavior and campaign performance with GA4, Mixpanel, and attribution models; improved ROAS by 35% and increased marketing ROI through better measurement and iteration.

Proprietary Trader at Self-Employed

August 1, 2020 - August 1, 2023

Executed and managed a diversified trading portfolio (equities, derivatives, and forex), generating 18%+ annualized returns via data-driven market analysis and disciplined execution. Performed technical and fundamental research using TradingView to identify higher-probability setups and improved win rates by 15%. Implemented risk management frameworks including position sizing, stop-loss strategies, and diversification to reduce maximum drawdown by 20% while maintaining consistent profitability.

Marketing Analyst at Trinity Technolabs

October 1, 2019 - July 1, 2020

Analyzed 15+ digital marketing campaigns using Google Analytics and Excel; tracked CTR, conversion rate, and bounce rate, improving campaign performance by 32%. Conducted market and competitor research across 10+ industry segments, improving targeting accuracy by 27%. Built recurring marketing performance dashboards with Excel and Power BI by consolidating data from ads, CRM, and web analytics, reducing reporting time by 45% for stakeholder decision-making.

Data Science Intern at T-Systems

December 1, 2018 - September 1, 2019

Processed and cleaned 50,000+ structured records using Python (Pandas/NumPy) and SQL, resolving missing and inconsistent values and improving dataset completeness by 35% for downstream analysis.