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I’m Basma Abouelenein, a graphic design leader and advanced-level designer/art director with 13+ years of experience across pharmaceutical advertising, telecommunications, and brand creative production. I blend design, art direction, and production operations to deliver dependable, brand-accurate work—whether it’s print mechanicals, digital campaigns, packaging, or booth-scale experiences. Colleagues know me for quality control, adherence to brand guidelines, process-driven workflows, and efficient logistical problem-solving. I’ve also led teams through hiring, onboarding, and training, and I’m passionate about making creative impact through thoughtful leadership—especially for the quiet contributors who keep projects moving.…I’m Basma Abouelenein, a graphic design leader and advanced-level designer/art director with 13+ years of experience across pharmaceutical advertising, telecommunications, and brand creative production. I blend design, art direction, and production operations to deliver dependable, brand-accurate work—whether it’s print mechanicals, digital campaigns, packaging, or booth-scale experiences. Colleagues know me for quality control, adherence to brand guidelines, process-driven workflows, and efficient logistical problem-solving. I’ve also led teams through hiring, onboarding, and training, and I’m passionate about making creative impact through thoughtful leadership—especially for the quiet contributors who keep projects moving.

Basma Abouelenein

Graphic Designer, Art Director, Production Manager, +2

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I’m Basma Abouelenein, a graphic design leader and advanced-level designer/art director with 13+ years of experience across pharmaceutical advertising, telecommunications, and brand creative production. I blend design, art direction, and production operations to deliver dependable, brand-accurate work—whether it’s print mechanicals, digital campaigns, packaging, or booth-scale experiences. Colleagues know me for quality control, adherence to brand guidelines, process-driven workflows, and efficient logistical problem-solving. I’ve also led teams through hiring, onboarding, and training, and I’m passionate about making creative impact through thoughtful leadership—especially for the quiet contributors who keep projects moving.…I’m Basma Abouelenein, a graphic design leader and advanced-level designer/art director with 13+ years of experience across pharmaceutical advertising, telecommunications, and brand creative production. I blend design, art direction, and production operations to deliver dependable, brand-accurate work—whether it’s print mechanicals, digital campaigns, packaging, or booth-scale experiences. Colleagues know me for quality control, adherence to brand guidelines, process-driven workflows, and efficient logistical problem-solving. I’ve also led teams through hiring, onboarding, and training, and I’m passionate about making creative impact through thoughtful leadership—especially for the quiet contributors who keep projects moving.

Available to hire

I’m Basma Abouelenein, a graphic design leader and advanced-level designer/art director with 13+ years of experience across pharmaceutical advertising, telecommunications, and brand creative production. I blend design, art direction, and production operations to deliver dependable, brand-accurate work—whether it’s print mechanicals, digital campaigns, packaging, or booth-scale experiences.

Colleagues know me for quality control, adherence to brand guidelines, process-driven workflows, and efficient logistical problem-solving. I’ve also led teams through hiring, onboarding, and training, and I’m passionate about making creative impact through thoughtful leadership—especially for the quiet contributors who keep projects moving.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Senior Production Designer at Xfinity Creative

January 1, 2023 - January 1, 2025

Served as a studio team brand steward across internal branding and partnership programs spanning sports arena/media/telecom products and retail experiences. Focused primarily on print mechanical creation including retail displays, promotional materials, ads, OOH displays, brochures, and sports collateral. Also supported digital display creation across OOH and retail contexts, ensuring brand consistency and accurate production-ready deliverables.

Senior Creative Manager at Elevate Healthcare

January 1, 2021 - January 1, 2023

Art Director at Cadient Group

January 1, 2018 - December 31, 2018

Delivered brand maintenance and growth as a brand stewardess while leading both digital and print design efforts. Produced digital assets (banner ads, emails, web, touchscreens), print materials (ads, brochures, direct mail, convention collateral), and social media design and photography/video planning.

Freelance Art Director

January 1, 2018 - December 31, 2018

Provided freelance art direction support for print and digital layout/concepting needs. Coordinated with internal agency departments and external vendor partners, and supported studio management responsibilities including file/director y work and archives, brand guide maintenance, art buying, mechanical file preparation, proof reviews, and spec creation. Designed PowerPoint decks for pitches, high-profile clients, and events; created, consulted on, tested, and enforced SOPs.

Studio Manager at Elevate Healthcare

January 1, 2018 - January 1, 2021

Senior Interactive Designer at Cadient Group

January 1, 2015 - January 1, 2018

Maintained and grew brand presence as a brand stewardess. Produced digital design work including banner ads, emails, web, and touchscreen experiences. Also created print design (ads, brochures, direct mail, convention materials) and social media design and photography/planning.

Designer at Discovery USA

January 1, 2013 - January 1, 2015

Created digital design assets including app designs, banner ads, and touchscreen experiences. Produced print collateral including ads, brochures, leave-behinds, and convention materials. Also supported social media design and videography.

Design Intern at Blue Visual Effects

January 1, 2011 - December 31, 2011

Supported production as a production assistant on set. Performed typesetting, image compositing, and stock research, and handled administrative duties such as deliveries and phone coverage.