Available to hire
Highly accomplished Marketing Manager with over 7 years of experience in strategic marketing, content creation, digital optimization, and lead generation. Proven ability to drive brand visibility, increase conversions, and optimize marketing efforts through data-driven strategies.
Skilled in planning and executing multi-channel campaigns across LinkedIn, Google, and Facebook Ads, leading content and landing page improvements, and collaborating closely with sales, design, and development teams to deliver measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Work Experience
Marketing Manager - Remote at Gofleet
December 1, 2023 - PresentDeveloped and managed a comprehensive content plan including blogs, social media posts, email campaigns, landing pages, and video scripts to drive engagement and lead generation. Planned and executed industry trade shows and conferences, managing booth design and promotional materials to enhance brand visibility. Led the launch of MyInstalHub’s website, ensuring user-friendly navigation and SEO-optimized content for organic traffic growth. Created lead magnets, gated content, and paid campaigns to capture high-quality leads through LinkedIn, Google, and Facebook Ads. Collaborated with sales teams to align content with sales objectives, improving sales decks, pitch decks, and product catalog effectiveness. Monitored campaign performance using Google Analytics, LinkedIn Campaign Manager, and HubSpot to analyze KPIs and optimize marketing efforts. Worked with design and development teams to create high-converting landing pages and email templates to improve customer experience and conve
Copywriter - Remote at JoulesLabs
June 1, 2023 - August 31, 2023Developed compelling website copy, blogs, and email marketing content for JoulesLabs, ReviewXpo, and Crowdfundly. Ensured brand consistency and audience engagement across multiple digital platforms.
Marketing Associate at Aga Khan University Hospital
July 1, 2021 - December 31, 2022Increased clinic volumes by 10% through the Bone & Joint Week campaign and by 15% through the Oral Health campaign. Created and managed content for social media, email marketing, Google Ads, radio, newspapers, and outdoor advertising (banners, billboards). Developed quarterly and yearly marketing plans, managed budgets, and optimized ad spend for maximum ROI. Designed and executed Google Search, Display, and Facebook ad campaigns for healthcare services.
Senior Marketing Executive at IS A Comstar
June 1, 2020 - December 31, 2020Led the revamp of the company’s website to improve SEO, UX, and content structure. Created and executed content marketing and lead generation strategies for B2B SaaS solutions. Partnered with a US-based agency to drive brand awareness and customer acquisition.
Business Development Executive at IS A Comstar
November 1, 2019 - May 31, 2020Researched and built B2B lead lists and pitched SaaS solutions to US-based businesses. Created sales decks, proposals, and email sequences to support outbound lead generation.
Social Media Accounts Manager at Department M, Karachi
May 1, 2018 - November 30, 2019Developed and implemented social media strategies for multiple clients across various industries. Conducted content planning, performance analysis, and audience engagement tracking to improve digital presence. Led a team of designers and content creators to ensure brand consistency and impactful storytelling.
Education
MBA - Marketing at Institute of Business Management (IoBM)
January 1, 2019 - January 1, 2020BBA - Marketing at Institute of Business Management (IoBM)
January 1, 2014 - January 1, 2018Qualifications
Industry Experience
Healthcare, Financial Services, Education, Media & Entertainment, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Karachi today.