Available to hire
Creative and detail-oriented Textile and Fashion Designer with a Master’s in Fashion and Textiles from De Montfort University and over five years of experience across textile design, fashion development, and R&D. Experienced in leading creative direction and delivering concept-to-execution work in fast-paced, collaborative environments for both UK and US markets.
Skilled in trend forecasting, print and surface design, fabric and color development, and client coordination. Passionate about strategic design development and creative innovation—bringing commercially driven, forward-thinking visuals to fashion and brand projects.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Advanced
Urdu
Advanced
Work Experience
Shipping Operative at Caterpillar Inc
March 1, 2025 - PresentCoordinated global operations across multiple Caterpillar facilities to support international production schedules. Managed material handling and logistics while maintaining strict 5S and CPS standards and meeting tight deadlines. Led and supported lean and continuous improvement initiatives to enhance efficiency and operational performance.
International Research & Client Relations Lead at ASH59
May 1, 2024 - February 1, 2025Led international research and client coordination initiatives for projects across UK and US markets. Managed client communications, project requirements, and strategic creative direction to ensure high-quality delivery and long-term partnerships. Oversaw cross-functional coordination between clients and creative teams to streamline workflows, provided consultancy on design strategy, presentation standards, and brand positioning, and delivered trend-driven visuals for prestigious fashion platforms such as London Fashion Week.
International Research & Client Relations Lead (creative direction and coordination) at A SH59
May 1, 2024 - February 1, 2025Led international research and client coordination for projects across UK and US markets. Managed client communications, project requirements, and strategic creative direction to ensure high-quality delivery and long-term partnerships. Coordinated between clients and creative teams to streamline workflows, provide consultancy on design strategy, presentation standards, and brand positioning, and deliver trend-driven visuals for prestigious fashion platforms including London Fashion Week.
Creative Head Designer at ASIM JOFA
May 1, 2018 - September 1, 2023Led creative direction and development of fashion and bridal collections from concept through campaign execution, supporting national and international launches. Managed design research, trend forecasting, and collection development for strong brand positioning and market relevance. Coordinated across design, production, merchandising, and marketing teams. Oversaw fabric sourcing, material selection, color stories, and surface design development with suppliers and vendors, and supervised styling and visual presentation for photoshoots and seasonal launches.
Creative Head Designer (Fashion & Bridal Collections) at ASIM JOFA
May 1, 2018 - September 1, 2023Directed creative direction and development of fashion and bridal collections from concept to campaign execution, supporting national and international launches. Managed design research, trend forecasting, and collection development for strong brand positioning and market relevance. Oversaw cross-functional coordination between design, production, merchandising, and marketing for seamless execution. Directed fabric sourcing, material selection, color stories, and surface design development with suppliers and vendors, and supervised styling and visual presentation for photoshoots, campaigns, and seasonal launches.
Head of Design Development & Creative Design Consultant at Tabassum Mughal
March 1, 2018 - May 1, 2018Led seasonal collection design development aligned with emerging market and fashion trends. Directed R&D for textile concepts, introducing innovative print and surface design ideas to expand the brand’s creative portfolio. Provided consultancy on collection development, embroidery detailing, color stories, and fabric design strategy.
Education
Master’s in Fashion and Textiles at De Montfort University
January 1, 2023 - January 1, 2024Bachelor of Science in Textile Design at Mehran University of Engineering & Technology
January 1, 2013 - January 1, 2017Master’s in Fashion and Textiles at De Montfort University
January 1, 2024 - January 1, 2024Bachelor of Science in Textile Design at Mehran University of Engineering & Technology
January 1, 2017 - January 1, 2017Qualifications
Advanced Certificate Course in Digital Textile Design
January 1, 2018 - July 19, 2026Advanced Certificate Course in Fashion Design and Presentation
January 1, 2019 - July 19, 2026Advanced Certificate Course in Digital Textile Design (Indus Valley School of Art and Architecture)
January 1, 2018 - January 1, 2018Advanced Certificate Course in Fashion Design and Presentation (Indus Valley School of Art and Architecture)
January 1, 2019 - January 1, 2019Industry Experience
Media & Entertainment, Education, Professional Services, Manufacturing, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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