Senior Graphic Designer with 14+ years of experience delivering branding, print, digital, UI/UX, and e-commerce design solutions. Proven track record of creating 500+ marketing assets, strengthening brand identity, and improving engagement and conversion through user-focused, conversion-driven design. Experienced in responsive web design and website updates (HTML5/WordPress/OpenCart), AI-assisted visual content creation, and creating print-ready corporate assets like stationery, brochures, and packaging. Skilled at collaborating with cross-functional teams to translate business goals into compelling visual experiences.…

BRAMMARAJA.B

Senior Graphic Designer with 14+ years of experience delivering branding, print, digital, UI/UX, and e-commerce design solutions. Proven track record of creating 500+ marketing assets, strengthening brand identity, and improving engagement and conversion through user-focused, conversion-driven design. Experienced in responsive web design and website updates (HTML5/WordPress/OpenCart), AI-assisted visual content creation, and creating print-ready corporate assets like stationery, brochures, and packaging. Skilled at collaborating with cross-functional teams to translate business goals into compelling visual experiences.…

Available to hire

Senior Graphic Designer with 14+ years of experience delivering branding, print, digital, UI/UX, and e-commerce design solutions. Proven track record of creating 500+ marketing assets, strengthening brand identity, and improving engagement and conversion through user-focused, conversion-driven design.

Experienced in responsive web design and website updates (HTML5/WordPress/OpenCart), AI-assisted visual content creation, and creating print-ready corporate assets like stationery, brochures, and packaging. Skilled at collaborating with cross-functional teams to translate business goals into compelling visual experiences.

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Language

Tamil
Advanced
English
Advanced

Work Experience

Senior Graphic Designer cum Web Designer Freelancer
March 1, 2021 - May 1, 2025
Delivered 500+ marketing assets including brochures, product catalogs, packaging, social media creatives, web banners, and promotional materials while maintaining consistent brand standards. Led development of cohesive brand identity systems across print and digital channels to strengthen brand recognition and visual consistency. Collaborated with marketing and sales teams to create high-converting campaign creatives, contributing to a 30% increase in customer engagement. Created conversion-oriented UI/UX solutions and developed AI-assisted website graphics and visual content to improve engagement and brand identity.
Senior Graphic Designer at C Fiber Communications Pvt Ltd
March 1, 2021 - May 1, 2025
Designed user-centric UI/UX solutions for e-commerce web and mobile experiences, improving navigation, usability, and customer experience. Created and managed e-commerce creative assets including product images, landing pages, promotional banners, and product listings. Produced responsive email marketing templates and promotional campaigns for product launches and customer retention. Developed social media and motion-based advertising creatives for platforms including Facebook, Instagram, and Google Ads. Applied SEO best practices to digital content and collaborated on website optimization initiatives. Analyzed campaign performance using Google Analytics and supported data-driven design improvements. Coordinated with vendors and print partners to ensure high-quality production and on-time delivery, and produced branding collateral such as logos, brochures, packaging, business cards, letterheads, and marketing materials.
Senior Graphic Designer and Ecommerce at C Fiber Communications Pvt Ltd
September 1, 2019 - March 1, 2021
Designed user-centric UI/UX for the company e-commerce website and mobile application, improving navigation, usability, and customer experience. Managed e-commerce creative assets such as product images, landing pages, promotional banners, and product listings. Produced responsive email marketing templates and promotional campaigns, and created social media graphics and motion-based advertising creatives for platforms including Facebook, Instagram, and Google Ads. Applied SEO best practices and supported website optimization initiatives; analyzed performance using Google Analytics. Coordinated with vendors/print partners and supported production deadlines while designing branding solutions (logos, brochures, packaging, stationery, marketing collateral) across multiple business sectors. Managed website content and e-commerce product updates using WordPress and OpenCart and coordinated with sales/logistics/support to streamline online order fulfillment.
Senior Graphic Designer cum Web Designer at Freelancer
September 1, 2019 - March 1, 2021
Delivered 500+ marketing assets including brochures, product catalogs, packaging, social media creatives, web banners, and promotional materials while maintaining consistent brand standards. Led development of cohesive brand identity systems across print and digital channels. Collaborated with marketing and sales teams to create high-converting campaign creatives that contributed to a 30% increase in customer engagement. Developed and maintained responsive HTML5 websites, including live deployment, hosting management, and website updates. Created AI-assisted website graphics and visual content to improve user engagement and brand identity. Designed corporate stationery (business cards, letterheads) and manually recreated/scaled logos and illustrations into high-quality vector artwork using Adobe Illustrator.
Senior Graphic Designer and Ecommerce at Cherri Technologies
September 1, 2019 - March 1, 2021
Developed branding solutions including logos, brochures, packaging, corporate stationery, and marketing collateral across multiple sectors. Designed digital marketing materials for email, WhatsApp promotions, Facebook/Instagram creatives, and online advertising. Produced packaging concepts from initial design through production-ready artwork while ensuring brand consistency. Managed website content updates, product listings, promotional banners, and e-commerce graphics using WordPress and OpenCart. Coordinated with sales, logistics, and customer support teams to streamline online order fulfillment and improve customer satisfaction. Supported online sales growth by maintaining accurate product information and promotions across digital platforms.
Graphic cum Web Designer at Cherri Technologies
March 1, 2014 - June 1, 2018
Built and maintained Joomla and WordPress websites, managing ongoing content updates and visual enhancements. Designed responsive website layouts using HTML and CSS to improve usability and user experience. Executed SEO activities including keyword research, on-page optimization, directory submissions, and link-building. Created logos, banners, brochures, newsletters, posters, and marketing collateral for clients across different industries. Produced web graphics and promotional visuals supporting digital marketing campaigns, and collaborated directly with clients to align creative outputs with branding requirements. Managed live and on-demand Flash streaming encoding server infrastructure, monitoring system stability and troubleshooting to ensure uninterrupted service. Coordinated with showroom, logistics, and delivery teams to support accurate order processing and timely customer deliveries. Designed social media posts and Google Ads creatives as well as responsive HTML email newslet
Senior Graphic Designer and Ecommerce at Cherri Technologies
February 1, 2014 - June 1, 2018
Designed user-centric UI/UX solutions for e-commerce website and mobile app to improve navigation, usability, and customer experience. Managed e-commerce creative assets including product images, landing pages, promotional banners, and product listings. Created responsive email marketing templates and promotional campaigns for product launches and retention. Produced engaging social media graphics and motion-based creatives for Facebook, Instagram, and Google Ads, applying SEO best practices to digital content. Coordinated with vendors and print partners for production quality and deadlines, maintained WordPress/OpenCart content updates, and managed product listings and promotional banners across platforms. Supported order fulfillment workflow with sales/logistics/customer support and analyzed campaign performance using Google Analytics to guide data-driven improvements.
Graphic cum Web Designer at Cherri Technologies
February 1, 2010 - February 1, 2014
Built and maintained responsive website layouts using HTML and CSS, improving usability and user experience. Managed Joomla and WordPress websites including content updates and visual enhancements. Executed SEO initiatives such as keyword research, on-page optimization, directory submissions, and link-building. Designed logos, banners, brochures, newsletters, posters, and marketing collateral for multiple industries. Created web graphics, Flash-based assets, and promotional visuals for digital marketing campaigns. Collaborated with clients to align creative solutions with business objectives and branding requirements. Supported live/on-demand streaming via Flash streaming encoding server infrastructure, monitoring stability and troubleshooting issues. Produced and optimized social media posts, Google Ads creatives, and HTML email newsletters. Created 25+ packaging designs for Oscar Qatar products with production-ready artwork.
Junior Graphic Designer at Speedclic Technologies Pvt Ltd
May 1, 2008 - January 1, 2010
Produced corporate branding materials including brochures, flyers, newspaper advertisements, business cards, and product catalogs. Created professional layouts for magazines, books, and marketing publications. Edited and enhanced product photography and marketing visuals using Adobe Photoshop and Illustrator. Produced scalable vector artwork and print-ready production files for commercial printing. Contributed to branding projects for 10+ clients to improve brand visibility and engagement. Supported web publishing via image optimization, SEO-ready graphics, and website visual assets.

Education

Master of Computer Science and Technology at Anna University
January 1, 2002 - January 1, 2008
Master of Computer Science and Technology at Anna University
January 1, 2002 - January 1, 2008
Master of Computer Science and Technology at Anna University
January 1, 2002 - January 1, 2008

Qualifications

E-Certificate For 30 Days Masterclas on UI/UX
June 15, 2026 - July 18, 2026

Industry Experience

Computers & Electronics, Consumer Goods, Media & Entertainment, Retail, Software & Internet, Professional Services, Education
    Brand Identity, FMCG Packaging & E-Commerce UI/UX Showcase

    Visual Brand Identity, Packaging & UI/UX Design Showcase

    📌 Project Overview
    This project showcases a complete end-to-end design strategy combining Visual Brand Identity, FMCG Packaging, and Modern UI/UX Web Design. Built with a user-centric focus, these designs translate business objectives into high-impact, conversion-driven visual experiences.

    🎨 Key Creative Deliverables
    Brand Identity & Systems: Logo design, color systems, typography rules, and corporate stationery.
    FMCG Packaging Design: Print-ready commercial packaging with custom vector tracing and illustration.
    UI/UX & Mobile App Interfaces: Intuitive user interface prototypes designed in Figma and Adobe XD.
    Digital Marketing Collateral: High-converting social media creatives, ad banners, and promotional templates.

    📈 Measurable Impact & Achievements

    “Design is not just about aesthetics—it’s about driving engagement and conversions.”

    +30% Increase in user brand engagement through targeted digital marketing visuals.
    +25% Conversion Boost on e-commerce platforms using optimized UI/UX layouts.
    500+ Custom Assets created for cross-channel marketing campaigns.

    🛠️ Tools & Technical Stack
    Graphics & Branding: Adobe Photoshop, Adobe Illustrator, CorelDraw
    UI/UX & Prototyping: Figma, Adobe XD
    Web Platforms:HTML5, CSS3, WordPress, OpenCart

    📬 Contact & Collaboration
    Available for freelance visual design, branding identity projects, and UI/UX consultations

    Email: https://www.twine.net/signin
    LinkedIn: linkedin.com/in/brammaraja
    Portfolio: behance.net/brammaraja
    Location: Cuddalore / Chennai, Tamil Nadu, India