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Marketing Management graduate and emerging content creator based in Singapore, specializing in short-form video production and organic growth across Douyin and Xiaohongshu. I combine trend research, SEO/hashtag strategy, storytelling, and audience engagement to improve reach and interaction. With hands-on experience producing high-performing cross-platform content—including tens of thousands of views in the first 12 hours—I’m skilled in performance tracking, community interaction, and translating consumer insights into localized, audience-first marketing recommendations.…Marketing Management graduate and emerging content creator based in Singapore, specializing in short-form video production and organic growth across Douyin and Xiaohongshu. I combine trend research, SEO/hashtag strategy, storytelling, and audience engagement to improve reach and interaction. With hands-on experience producing high-performing cross-platform content—including tens of thousands of views in the first 12 hours—I’m skilled in performance tracking, community interaction, and translating consumer insights into localized, audience-first marketing recommendations.

Junjie Ni

Content Creator, Digital Marketer, Social Media Manager, +2

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Marketing Management graduate and emerging content creator based in Singapore, specializing in short-form video production and organic growth across Douyin and Xiaohongshu. I combine trend research, SEO/hashtag strategy, storytelling, and audience engagement to improve reach and interaction. With hands-on experience producing high-performing cross-platform content—including tens of thousands of views in the first 12 hours—I’m skilled in performance tracking, community interaction, and translating consumer insights into localized, audience-first marketing recommendations.…Marketing Management graduate and emerging content creator based in Singapore, specializing in short-form video production and organic growth across Douyin and Xiaohongshu. I combine trend research, SEO/hashtag strategy, storytelling, and audience engagement to improve reach and interaction. With hands-on experience producing high-performing cross-platform content—including tens of thousands of views in the first 12 hours—I’m skilled in performance tracking, community interaction, and translating consumer insights into localized, audience-first marketing recommendations.

Available to hire

Marketing Management graduate and emerging content creator based in Singapore, specializing in short-form video production and organic growth across Douyin and Xiaohongshu. I combine trend research, SEO/hashtag strategy, storytelling, and audience engagement to improve reach and interaction.

With hands-on experience producing high-performing cross-platform content—including tens of thousands of views in the first 12 hours—I’m skilled in performance tracking, community interaction, and translating consumer insights into localized, audience-first marketing recommendations.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Independent Short-form Video Project (Douyin & Xiaohongshu) at Independent

July 1, 2026 - Present

Developed, produced, and published an original Singapore-focused short-form social media video for Douyin and Xiaohongshu. Achieved 20,000+ Douyin views and 10,000+ Xiaohongshu views within the first 12 hours, with strong engagement including 500 Douyin likes and 100+ comments/interactions, plus 100+ likes, 30 comments, and 100 Q&A participants on Xiaohongshu. Applied content ideation, trend research, SEO and hashtag strategy, publishing optimization, audience engagement tactics, and basic video editing; tracked performance outcomes across platforms.