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SEO and content marketing consultant with a background in online marketing (NEOMA Business School) and hands-on experience delivering SEO audits, technical recommendations, and semantic/content strategies across multiple agencies and freelance projects. Experienced in reporting web performance, improving search visibility, and collaborating with marketing teams and agencies.…

Chloé Nieuwjaer

SEO Expert, Marketing Consultant, Digital Marketer, +2

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SEO and content marketing consultant with a background in online marketing (NEOMA Business School) and hands-on experience delivering SEO audits, technical recommendations, and semantic/content strategies across multiple agencies and freelance projects. Experienced in reporting web performance, improving search visibility, and collaborating with marketing teams and agencies.…

Available to hire

SEO and content marketing consultant with a background in online marketing (NEOMA Business School) and hands-on experience delivering SEO audits, technical recommendations, and semantic/content strategies across multiple agencies and freelance projects. Experienced in reporting web performance, improving search visibility, and collaborating with marketing teams and agencies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Beginner

Language

English

Advanced

German

Advanced

Work Experience

Search Engine Optimization Consultant at SmartKeyword

October 1, 2022 - July 1, 2024

Provided SEO consulting services. Delivered keyword/semantic research aligned with client briefs, identified competitors for benchmarking, and analyzed semantic structures and ranking levers. Worked on technical SEO with reporting on site performance and technical audits to propose improvements (including speed and other performance-related recommendations). Presented insights and recommendations to stakeholders.

Search Engine Optimization Consultant at La revanche des sites

November 1, 2021 - October 1, 2022

Conducted SEO audits and supported SEO strategy. Analyzed search performance and visibility, performed semantic/keyword research, and provided recommendations to improve rankings and overall digital performance.

Search Engine Optimization Consultant at Clustaar

July 1, 2019 - October 1, 2021

Performed semantic audits to understand market structures and identify keywords/queries aligned to client briefs. Built competitive benchmarks, analyzed semantic/keyword opportunities, and applied SEO best practices. Also conducted technical SEO work including performance reporting and technical audits with improvement proposals (e.g., speed optimizations).

Project Lead Web at RAISON DE PLUS

June 1, 2019 - June 1, 2019

Managed web projects and coordinated teams and services (web agency and clients). Followed up performance results, launched SEO audits, identified technical weaknesses, reviewed on-page content, defined personas, proposed website improvements, and tracked ranking progress on SERPs.

Web Marketing Assistant at Speechi Web

November 1, 2018 - May 1, 2019

Launched SEO audits to build roadmaps for improving digital performance. Produced SEO-friendly web writing (product descriptions, site pages, articles, guest articles). Researched keywords, monitored SERP ranking evolution, and collaborated with marketing agencies. Optimized a YouTube channel for SEO (targeted keywords, revised titles/descriptions, internal linking). Monitored internal/external backlinks and tracked competitors' activities (media, articles, backlinks, and new products).

Freelance Marketing and Creative Services

March 1, 2018 - November 1, 2018

Provided freelance online marketing and creative services, including SEO, growth hacking, social media, content, and project management. Worked with a focus on improving digital performance and driving growth through marketing experiments.

Sales Assistant at DECATHLON FRANCE

November 1, 2017 - March 1, 2018

Handled store operations including merchandising/installation of items, advising customers, managing daily orders, checking and organizing daily deliveries, and monitoring retail stock to ensure products were properly stocked in-store.

Growth hacker & online marketing Consultant at Maille attitude

November 1, 2017 - November 1, 2018

Performed online marketing consultancy by auditing digital performance (website and social media), proposing new social media launches, and conducting competitor market research. Tracked media and conversations to identify market trends and user intentions. Conducted growth hacking by reworking website wording for ranking improvements, analyzing keyword potential, and tracking/reporting digital results.

Product and Digital Developer (Digital Analyst / Product Developer) at Dr. Armah Biomedica GmbH

April 1, 2017 - September 1, 2017

Digital Analyst for Lavolta: reported campaign digital performance, launched new digital campaigns, prepared briefs and created newsletters, and updated site prices. Product Developer for Greenbutter: benchmarked competitors (prices, communication, design), defined target, estimated ROI, derived market insights and trends, designed website, defined social media usage and calendar, estimated launch costs, planned PR campaign (ideas/support/costs), and integrated/developed site add-ons (e.g., chatbot, pop-up).

Campaign Manager at Teads.tv

September 1, 2016 - March 1, 2017

Supported campaign teams (campaign operators and publishers). Estimated CPM and helped launch campaigns as part of broader campaign operations.