English mass communication graduate with hands-on experience in media production and digital marketing. Skilled in content creation, audience engagement, and campaign coordination, with the ability to manage teams and deliver results under pressure. Experienced in planning, shooting, and editing promotional videos and marketing campaigns. Track and analyze performance metrics (Reach, CTR, CPC, CPM, Conversion Rate, ROI) while coordinating across camera operators, presenters, technical crews, designers, content creators, and external vendors.

Youssef John

English mass communication graduate with hands-on experience in media production and digital marketing. Skilled in content creation, audience engagement, and campaign coordination, with the ability to manage teams and deliver results under pressure. Experienced in planning, shooting, and editing promotional videos and marketing campaigns. Track and analyze performance metrics (Reach, CTR, CPC, CPM, Conversion Rate, ROI) while coordinating across camera operators, presenters, technical crews, designers, content creators, and external vendors.

Available to hire

English mass communication graduate with hands-on experience in media production and digital marketing. Skilled in content creation, audience engagement, and campaign coordination, with the ability to manage teams and deliver results under pressure.

Experienced in planning, shooting, and editing promotional videos and marketing campaigns. Track and analyze performance metrics (Reach, CTR, CPC, CPM, Conversion Rate, ROI) while coordinating across camera operators, presenters, technical crews, designers, content creators, and external vendors.

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Language

English
Advanced

Work Experience

Marketing Specialist
August 1, 2024 - November 30, 2024
Developed and executed marketing campaigns across multiple channels; planned and managed social media content; monitored KPIs and optimized campaign performance. Coordinated with design and content teams, and supported promotional video content creation for short-form platforms.
Marketing Specialist at MESAT channel
August 1, 2022 - November 30, 2024
Developed and executed marketing campaigns across multiple channels. Created and managed content calendars for social media platforms, monitored campaign performance, and optimized results using KPIs (Reach, CTR, CPC, CPM, Conversion Rate, ROI). Managed paid advertising on Meta platforms and conducted market research and competitor analysis. Generated marketing reports and presented insights to management. Coordinated with designers, content creators, and external vendors to increase brand awareness and audience engagement. Planned, shot, and edited promotional videos and marketing campaigns; created short-form video content for Instagram Reels, TikTok, and Facebook.
Assistant Director at TV Series: “Safha Beida”
January 1, 2022 - January 1, 2023
Supported the director during production of the TV series by helping coordinate shoot planning and on-set logistics across camera and technical teams.
Assistant Director at TV Series: “Brakhm El Qanoun”
January 1, 2022 - January 1, 2023
Assisted the director in coordinating daily shooting schedules and production logistics. Coordinated between camera operators, presenters, and the technical crew to support smooth on-set execution.

Education

Bachelor of Mass Communication at Cairo University
January 1, 2020 - January 1, 2024
Bachelor's degree (Mass Communication) at Cairo University
January 1, 2020 - January 1, 2024
Bachlore of Mass Communication at Cairo University
January 1, 2020 - January 1, 2024
Bachelor of Mass Communication at Cairo University
January 1, 2020 - January 1, 2024
at MESAT channel
August 1, 2022 - July 1, 2023

Qualifications

Industry Experience

Media & Entertainment, Education, Consumer Goods, Professional Services