Graphic Designer with 3+ years of experience creating brand and campaign creatives across fashion, retail, and e-commerce. Delivers 400–700 digital assets per month for Myntra (50M+ users), covering website banners, hero imagery, app creatives, social-first content, and seasonal campaigns, while managing multiple design projects and external creative agencies in a fast-paced environment. Advanced in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma, and currently completing an MSc in Human AI Interaction at Brunel University London. Known for driving faster AI-assisted creative production workflows (Midjourney/generative AI), improving visual quality and consistency, and strengthening brand storytelling to increase revenue and traffic.

Rakshanava Segaran

Graphic Designer with 3+ years of experience creating brand and campaign creatives across fashion, retail, and e-commerce. Delivers 400–700 digital assets per month for Myntra (50M+ users), covering website banners, hero imagery, app creatives, social-first content, and seasonal campaigns, while managing multiple design projects and external creative agencies in a fast-paced environment. Advanced in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma, and currently completing an MSc in Human AI Interaction at Brunel University London. Known for driving faster AI-assisted creative production workflows (Midjourney/generative AI), improving visual quality and consistency, and strengthening brand storytelling to increase revenue and traffic.

Available to hire

Graphic Designer with 3+ years of experience creating brand and campaign creatives across fashion, retail, and e-commerce. Delivers 400–700 digital assets per month for Myntra (50M+ users), covering website banners, hero imagery, app creatives, social-first content, and seasonal campaigns, while managing multiple design projects and external creative agencies in a fast-paced environment.

Advanced in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma, and currently completing an MSc in Human AI Interaction at Brunel University London. Known for driving faster AI-assisted creative production workflows (Midjourney/generative AI), improving visual quality and consistency, and strengthening brand storytelling to increase revenue and traffic.

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Work Experience

Senior Graphic Designer at Myntra
August 1, 2023 - August 1, 2025
Directed brand and campaign creatives across web, app, and social touchpoints including homepage banners, hero imagery, and promotional assets while maintaining consistent brand identity across customer touchpoints. Delivered 400–700 creative assets per month for four major seasonal campaigns and 10–15 regional/festive campaigns annually, meeting deadlines in a fast-paced multi-project environment. Pioneered an AI-driven creative production workflow using Midjourney and generative AI, reducing campaign asset turnaround from 30 days to 5–7 days without compromising creative quality. Elevated campaign visual quality, contributing to a 40% revenue increase and 30% increase in traffic through stronger and more consistent brand storytelling. Managed two external creative agencies and mentored six to seven design interns while directing concurrent projects at pace. Developed brand and visual direction guidelines to keep design consistent across cross-functional marketing, PR, and socia
Visual Designer at Saaki
August 1, 2022 - August 1, 2023
Produced digital and social-first creative including stories, feed posts, website, and performance marketing assets, directly contributing to monthly ad revenue up to £70K. Led creative direction and photoshoots for seasonal collection launches, developed campaign concepts, and created branded assets that strengthened brand identity and drove measurable engagement.
Graphic Designer at Canine Craving
January 1, 2022 - August 1, 2022
Designed product packaging and print collateral, balancing aesthetic appeal with clear brand communication and shelf-standout. Refreshed social media templates and website visuals, strengthening brand consistency and engagement across digital touchpoints.

Education

MSc Human AI Interaction at Brunel University London
September 1, 2025 - June 30, 2026
BA Animation & Visual Effects at Jain University, Bengaluru
June 1, 2019 - June 30, 2022
UI/UX Design Internship at Iera Innovation
October 1, 2021 - January 31, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Education, Professional Services, Software & Internet