AIX is an independent branding and creative direction studio building complete brand systems across hospitality, real estate, technology and premium consumer categories.
AIX is an independent branding and creative direction studio building complete brand systems across hospitality, real estate, technology and premium consumer categories. We create identities that make ambitious brands feel inevitable—distinctive, not decorative—by combining strategy with visual identity and coherent digital and physical applications.
Our work treats brands as remembered systems: clarity of hierarchy, a characterful visual language, and consistency across every format. From positioning to packaging, e-commerce, editorial frameworks and digital product language, AIX delivers integrated brand worlds designed to scale.
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CENIZA is a self-initiated restaurant brand concept shaped by fire, smoke, salt and ritual.
AIX created a bold, tactile identity that translates heat, raw materials and ceremonial dining into one coherent hospitality experience. The system includes positioning, visual identity, typography, menu and print direction, spatial identity and campaign art direction.
Scope: Brand Strategy · Art Direction · Visual Identity · Menu Design · Spatial Identity
A complete rebranding project for AURORA, an amber jewelry brand based in Russia.
AIX developed a refined visual identity that preserves the warmth and natural character of amber while giving the brand a more contemporary and premium presence. The project included the logo system, art direction, social media visuals, product tags, customer care cards and authenticity certificates.
Scope: Brand Strategy · Art Direction · Visual Identity · Print Design · Social Media Design
2026 portfolio demonstrates different expressions of strategy, identity, and application across hospitality, real estate, packaging/e-commerce, design & architecture, AI/digital systems, and editorial/data systems. Projects include AMARÉ DUNES (luxury hospitality), ALTURA RESIDENCES (premium real estate), ORIGIN / 08 (tea packaging & e-commerce), KŌDA (design & architecture identity), NEXORA (AI & digital identity systems), and WORLD SYSTEMS /001 (editorial & data system).
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