AURORA — Amber Jewelry Brand Rebranding
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A complete rebranding project for AURORA, an amber jewelry brand based in Russia.
AIX developed a refined visual identity that preserves the warmth and natural character of amber while giving the brand a more contemporary and premium presence. The project included the logo system, art direction, social media visuals, product tags, customer care cards and authenticity certificates.
Scope: Brand Strategy · Art Direction · Visual Identity · Print Design · Social Media Design