Experienced and passionate graphic designer focused on delivering the best solution for every brief. Confidently takes projects from concept through to production, with imagination and strong attention to detail. Background largely in FMCG branding and packaging, with more recent work on B2B presentations, brochures, and logo design. Communicates clearly, solves problems effectively, and performs well under pressure and tight deadlines.

Andrew Lay

Experienced and passionate graphic designer focused on delivering the best solution for every brief. Confidently takes projects from concept through to production, with imagination and strong attention to detail. Background largely in FMCG branding and packaging, with more recent work on B2B presentations, brochures, and logo design. Communicates clearly, solves problems effectively, and performs well under pressure and tight deadlines.

Available to hire

Experienced and passionate graphic designer focused on delivering the best solution for every brief. Confidently takes projects from concept through to production, with imagination and strong attention to detail.

Background largely in FMCG branding and packaging, with more recent work on B2B presentations, brochures, and logo design. Communicates clearly, solves problems effectively, and performs well under pressure and tight deadlines.

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Work Experience

Graphic Designer at D5 Design
January 1, 2024 - January 1, 2026
Worked on B2B projects for professional products, including packaging, brochures, corporate presentations, and logo design. Took a slightly different creative path compared to previous roles, applying brand and packaging thinking to business-focused deliverables. Collaborated within a broader workflow while focusing on output quality, detail, and effective communication across deliverables.
Freelance Graphic Designer
January 1, 2020 - January 1, 2024
Undertook various design projects for local businesses and individuals. Also explored other professions during a career break, gaining life experience before returning to the graphic design field they enjoyed most.
Graphic Designer/Visualiser & Retoucher at 1HQ Branding Agency
January 1, 2006 - January 1, 2019
Designed and visualised packaging concepts, retouched imagery, and adapted artwork for cutters and layouts. Worked with a creative team in the UK and colleagues in the US, reporting to Creative Directors. Localised packaging designs for overseas markets to match differing consumer preferences. Managed organisation of project files and components for efficient access, and supported colleagues by sharing knowledge and teaching within the studio environment. Brands included Cadbury, Bisto, Knorr, Batchelors, Magnum, Bakers, Carte D’or, Rowntrees, Tesco, Wall’s and Surf.
Freelance Graphic Designer
January 1, 2005 - January 1, 2006
Worked with various top design agencies in London and Windsor on client projects. Brands included Tate & Lyle, Budweiser and Imperial Leather.
Graphic Designer/Visualiser & Retoucher at JKR (Jones Knowles Ritchie)
January 1, 2000 - January 1, 2005
Designed, visualised, retouched, and applied work to cutters and layouts. Delivered graphics for FMCG brands including M&M’s, Heinz, Mars, Davidoff, McVities, Robinsons, Dolmio, Wall’s and Stella Artois.

Education

BA (HONS) Art, Design & Media at Portsmouth University
January 11, 2030 - August 19, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services