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Creative Director and Video Producer with 8+ years turning content into measurable business growth. I design and execute media campaigns with clear goals—audience growth, platform development, and sales conversions—and build systems that continuously refine performance through deep analytics. I’ve produced for globally recognized brands and personalities, scaling publishing engines to 40+ pieces of content per month across multiple social channels. My AI-native production stack helps lean teams produce at enterprise volume, consistently growing audiences and driving revenue.…Creative Director and Video Producer with 8+ years turning content into measurable business growth. I design and execute media campaigns with clear goals—audience growth, platform development, and sales conversions—and build systems that continuously refine performance through deep analytics. I’ve produced for globally recognized brands and personalities, scaling publishing engines to 40+ pieces of content per month across multiple social channels. My AI-native production stack helps lean teams produce at enterprise volume, consistently growing audiences and driving revenue.

Doug Lad

Film Producer, Creative Director, Video Editor, +2

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Creative Director and Video Producer with 8+ years turning content into measurable business growth. I design and execute media campaigns with clear goals—audience growth, platform development, and sales conversions—and build systems that continuously refine performance through deep analytics. I’ve produced for globally recognized brands and personalities, scaling publishing engines to 40+ pieces of content per month across multiple social channels. My AI-native production stack helps lean teams produce at enterprise volume, consistently growing audiences and driving revenue.…Creative Director and Video Producer with 8+ years turning content into measurable business growth. I design and execute media campaigns with clear goals—audience growth, platform development, and sales conversions—and build systems that continuously refine performance through deep analytics. I’ve produced for globally recognized brands and personalities, scaling publishing engines to 40+ pieces of content per month across multiple social channels. My AI-native production stack helps lean teams produce at enterprise volume, consistently growing audiences and driving revenue.

Available to hire

Creative Director and Video Producer with 8+ years turning content into measurable business growth. I design and execute media campaigns with clear goals—audience growth, platform development, and sales conversions—and build systems that continuously refine performance through deep analytics.

I’ve produced for globally recognized brands and personalities, scaling publishing engines to 40+ pieces of content per month across multiple social channels. My AI-native production stack helps lean teams produce at enterprise volume, consistently growing audiences and driving revenue.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Intermediate

Final Cut Pro X

Beginner

Work Experience

Director of YouTube Channel Management & Audience Development at Early Medical — The Drive Podcast (Pete Attia, MD)

January 1, 2024 - January 1, 2026

Produced and published 2 videos daily across 5 platforms (YouTube, Instagram, Facebook, LinkedIn, X) for Dr. Peter Attia, managing his personal social accounts and serving as the primary home of The Drive. During the role, the channel crossed 1M YouTube subscribers and 100M+ podcast downloads. Restructured and reversed multi-year Instagram decline using consistent platform-native short-form content, driving record growth. Rebuilt Facebook from near-dormant into a top-performing platform. Created and managed original video ad content for four revenue streams in collaboration with Dr. Attia and the production team. Personally owned editing, thumbnails, metadata, and packaging while running an AI-augmented post workflow to sustain daily output with a lean operation.

Creative Director at Tim Kennedy Operations (TKO)

January 1, 2020 - January 1, 2024

Built and scaled Tim Kennedy’s social media presence past 1M Instagram followers, averaging 5M+ monthly cross-platform reach. Served as sole media and marketing lead as Sheepdog Response grew from a 4-person garage startup to a 50+ employee national company, managing social growth, video production, and marketing throughout expansion. Spearheaded the virtual training program from concept through launch, producing all training video content and marketing materials to create a new revenue stream. Produced and managed all ad campaigns (creative development, production, launches, and performance analysis) across courses, products, and virtual training. Produced media for the 4 Pillars Fitness app (hundreds of workout videos plus promotional/advertising content), contributing to a Top 25 Apple App Store ranking in the Fitness category. Reviewed cuts and mentored contractor editors to set production standards across the core team; acted as the creative/media bridge between Tim Kennedy’s

Founder & Lead Producer at Take Your Shot Productions

January 1, 2017 - Present

Founded and operates a full-service content and video production company delivering end-to-end creative production for brands, celebrities, and influencers. Owns the entire pipeline across pre-production (concept, script, storyboard, casting, location scouting, budgeting), production (multi-camera, drone, studio and on-location direction), and post-production (editing, motion graphics, color grading, sound design). Leads domestic and international location shoots, including cross-country and overseas productions. Directs on-camera talent from brand executives to professional athletes and celebrities, managing the full creative process through final delivery. Develops multi-channel launch campaigns combining original video content, social strategy, paid advertising, and influencer outreach. Uses an AI-native production stack (Runway, Sora, Adobe Firefly, Descript, Opus Clip) to accelerate ideation, production, and repurposing without adding headcount.